pricing strategies

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    Marketing Mix of BellSouth Corporation

    BellSouth Corporation is an American telecommunications holding company based in Atlanta, Georgia. BellSouth was one of the seven original Regional Bell Operating Companies after the U.S. Department of Justice forced the American Telephone & Telegraph Company to divest itself of its regional...
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    Marketing Mix of Boston Manufacturing Company

    The Boston Manufacturing Company was organized in 1813 by Francis Cabot Lowell, a wealthy Boston merchant, in partnership a group of investors known as The Boston Associates, for the manufacture of cotton textiles. Boston Manufacturing Company gathered many of their trade secrets[3] from the...
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    Marketing Mix of Chevron Corporation

    Marketing Mix of Chevron Corporation : Chevron Corporation (NYSE: CVX Euronext: CHTEX) is an American multinational energy corporation. Headquartered in San Ramon, California, and active in more than 180 countries, it is engaged in every aspect of the oil, gas, and geothermal energy industries...
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    Marketing Mix of Cingular Wireless

    Cingular Wireless LLC was the largest United States mobile phone company, with headquarters in Atlanta, Georgia. Cingular, formed in 2001, was a joint venture of the American landline telephone companies AT&T (formerly known as SBC Communications) and BellSouth. The two companies held 60% and...
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    Marketing Mix of Coleco

    Coleco is an American company founded in 1932 by Maurice Greenberg as "Connecticut Leather Company".[3] It became a highly successful toy company in the 1980s, known for its mass-produced version of Cabbage Patch Kids dolls and its video game consoles, the Coleco Telstar and ColecoVision...
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    Marketing Mix of Columbia Records

    Columbia Records is an American record label, owned by Sony Music Entertainment, and operates as an imprint of the Columbia/Epic Label Group. It was founded in 1888, evolving from an earlier enterprise, the American Graphophone Company — successor to the Volta Graphophone Company.[1] Columbia is...
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    Marketing Mix of Compaq Computer Corporation

    <h2>Marketing Mix of Compaq Computer Corporation</h2> Compaq Computer Corporation is an American personal computer company founded in 1982. Once the largest supplier of personal computing systems in the world, Compaq existed as an independent corporation until 2002, when it was acquired for...
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    Marketing Mix of 3Com

    3Com is a global provider of enterprise and small-business networking solutions, offering network switches, routers, wireless access points and controllers, IP voice systems, and intrusion prevention systems. The company is based in Massachusetts, USA. From its 2007 acquisition of 100 percent...
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    Marketing Mix of Connectix Corporation

    Connectix Corporation was a software and hardware company, noted for having released innovative products that were either made obsolete as Apple Computer incorporated the ideas into system software, or were sold to other companies once they become popular. It was formed in October 1988 by Jon...
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    Marketing Mix of Conoco Inc.

    Conoco Inc. was an American oil company founded in 1875 as the Continental Oil and Transportation Company. It is now a brand of gasoline and service station in the United States which belongs to the ConocoPhillips Company. Before the merger, Conoco had its headquarters in what is now the current...
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    Marketing Mix of Cray Inc.

    Cray Inc. (NASDAQ: CRAY) is a supercomputer manufacturer based in Seattle, Washington. The company's predecessor, Cray Research, Inc. (CRI), was founded in 1972 by computer designer Seymour Cray. Seymour Cray went on to form the spin-off Cray Computer Corporation (CCC), in 1989, which went...
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    Marketing Mix of Data Resources Inc

    Data Resources Inc or DRI was co-founded in 1969 by Donald Marron and Otto Eckstein. Marron is best known as the former CEO of PaineWebber and founder of Lightyear Capital. Eckstein was a Harvard University economics professor, economic consultant to Lyndon Baines Johnson and member of the...
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    Marketing Mix of Digital Equipment Corporation

    Digital Equipment Corporation was a pioneering American company in the computer industry and a leading vendor of computer systems, software and peripherals from the 1960s to the 1990s. Also known as DEC [1] and using the trademark DIGITAL, its PDP and VAX products were arguably the most popular...
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    Marketing Mix of Enron Corporation

    Enron Corporation (former NYSE ticker symbol ENE) was an American energy company based in the Enron Complex in Downtown Houston, Texas. Before its bankruptcy in late 2001, Enron employed approximately 22,000[1] staff and was one of the world's leading electricity, natural gas, communications and...
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    Marketing Mix of Esso

    Esso is an international trade name for ExxonMobil and its related companies. Pronounced /ˈɛsoʊ/ ("S-O"), it is derived from the initials of the pre-1911 Standard Oil, and as such became the focus of much litigation and regulatory restriction in the United States. In 1972, it was largely...
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    Marketing Mix of Exxon

    Exxon is a brand of motor fuel and related products sold by ExxonMobil. From 1972 to 1999, Exxon was the corporate name of the company previously known as Standard Oil Company of New Jersey or Jersey Standard. Exxon formally replaced the Esso, Enco, and Humble brands in the United States on...
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    General Telephone & Electronics Corporation(GTE Corporation)

    GTE Corporation (formerly General Telephone & Electronics Corporation) was the largest of the "independent" US telephone companies during the days of the Bell System. It acquired the third largest independent, Continental Telephone (ConTel) in 1991.[1] They also owned Automatic Electric, a...
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    Marketing Mix of Gulf Oil

    Gulf Oil was a major global oil company from the 1900s to the 1980s. The eighth-largest American manufacturing company in 1941 and the ninth-largest in 1979, Gulf Oil was one of the so-called Seven Sisters oil companies. Prior to its merger with Standard Oil of California, Gulf was one of the...
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    Marketing Mix of Infocom

    Infocom was a software company, based in Cambridge, Massachusetts, that produced numerous works of interactive fiction. They also produced one notable business application, a relational database called Cornerstone. Infocom was founded on June 22, 1979 by MIT staff and students led by Dave...
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    Marketing Mix of Hazel-Atlas Glass Company

    The Hazel-Atlas Glass Company was a large producer of machine-molded glass containers headquartered in Wheeling, West Virginia. It was founded in 1902 in Washington, Pennsylvania,[1] as the merger of four companies: * Hazel Glass and Metals Company (started in 1887) * Atlas Glass...
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