abhishreshthaa
Abhijeet S
SWOT ANALYSIS ON Hilton Worldwide : Hilton Worldwide (formerly, Hilton Hotels Corporation) is a global hospitality company. It is owned by the Blackstone Group, a private equity firm. As of November 2010 Hilton brands encompass over 3,600 hotels with 600,000 rooms in 82 countries.[1] Hilton is ranked as the 36th largest private company in the United States by Forbes.
The company owns, manages or franchises a portfolio of brands, including Hilton Hotels & Resorts, Conrad Hotels, Doubletree, Embassy Suites Hotels, Hampton Inn, Hampton Inn & Suites, Hilton Garden Inn, Hilton Grand Vacations Company, Homewood Suites by Hilton, Home2 Suites by Hilton and The Waldorf-Astoria Collection.
It was founded by Conrad Hilton in Cisco, Texas and was headquartered in Beverly Hills, California from 1969 until 2009. The company moved to Tysons Corner, unincorporated Fairfax County, Virginia, near McLean in August 2009
Strengths
* Asset leverage
* Effective communication
* High R&D
* Innovation
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Supply chain
Weaknesses
* Bad communication
* Diseconomies to scale
* Over leveraged fiancial position
* Low market share
* Not diversified
* Ubiquitiouegory, products, services
Opportunities
The company owns, manages or franchises a portfolio of brands, including Hilton Hotels & Resorts, Conrad Hotels, Doubletree, Embassy Suites Hotels, Hampton Inn, Hampton Inn & Suites, Hilton Garden Inn, Hilton Grand Vacations Company, Homewood Suites by Hilton, Home2 Suites by Hilton and The Waldorf-Astoria Collection.
It was founded by Conrad Hilton in Cisco, Texas and was headquartered in Beverly Hills, California from 1969 until 2009. The company moved to Tysons Corner, unincorporated Fairfax County, Virginia, near McLean in August 2009
Strengths
* Asset leverage
* Effective communication
* High R&D
* Innovation
* Loyal customers
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Supply chain
Weaknesses
* Bad communication
* Diseconomies to scale
* Over leveraged fiancial position
* Low market share
* Not diversified
* Ubiquitiouegory, products, services
Opportunities
- Acquisitions
- Asset leverage
- Financial markets (raise money through debt, etc)
- Emerging markets and expansion abroad
- Product and services expansion
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Threats
* Competition
* Cheaper technology
* Economic slowdown
* Exchange rate fluctuations
* Lower cost competitors
* Maturing categories, products, or services
* Price wars
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