COMPONENTS OF MARKETING MANAGEMENT

agutgutia

New member
TECHNIQUES FOR MARKET EVALUATION.

Sales analysis
Market-share analysis
Marketing cost and profitability analysis
Efficiency ratios
Marketing-effectiveness rating review
Marketing audit
 
I have found a very nice presentation of Marketing Management and its component. Please find attachment and check.
 

Attachments

  • caiibgbmmarketingmngtmodule_d.ppt
    2.3 MB · Views: 1
Top