Role of marketing in IT

D

Deepblue

Abhra C
Hello,
can anybody please comment on the role of Marketing (and the related job profiles offered) in Information Technology? What if a guy joins a IT major, say Infosys, after doing an MBA major in Marketing? What type of job marketing managers have in the growing enterprise solutions domain of the IT industry?

I assume there would be many who are from IT background and would help me in finding the answers.

BTW, I have close to two yrs of exp in Wipro as software engg and am presently studying in NMIMS.:SugarwareZ-098:
 
Deepblue said:
Hello,
can anybody please comment on the role of Marketing (and the related job profiles offered) in Information Technology? What if a guy joins a IT major, say Infosys, after doing an MBA major in Marketing? What type of job marketing managers have in the growing enterprise solutions domain of the IT industry?

I assume there would be many who are from IT background and would help me in finding the answers.

BTW, I have close to two yrs of exp in Wipro as software engg and am presently studying in NMIMS.:SugarwareZ-098:
Click to expand...

Hey deep, as we know that marketing in any field plays a vital role for the growth of business. Well, as you asked for the role of marketing so i am uploading a document where you would find the applications and major role of marketing.
 

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