SWOT ANALYSIS ON Office Depot

A

abhishreshthaa

Abhijeet S
Office Depot is a supplier of office products and services. The company's selection of brand name office supplies includes business machines, computers, computer software and office furniture, while its business services encompass copying, printing, document reproduction, shipping, and computer setup and repair.

An S&P 500 company, Office Depot generates revenues of over US $14 billion annually and has 42,000 employees worldwide. It is headquartered in Boca Raton, Florida.


Strengths

* Innovation
* Market share leadership
* Strong management team
* Strong brand equity
* Strong financial position
* Supply chain

Weaknesses

* Diseconomies to scale
* Over leveraged fiancial position
* Not diversified

Opportunities

* Acquisitions
* Asset leverage
* Emerging markets and expansion abroad

Threats

* Cheaper technology
* Economic slowdown
* Lower cost competitors or imports
* Price wars
 
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