abhishreshthaa
Abhijeet S
Citrix Systems, Inc. (NASDAQ: CTXS) is a multinational corporation that provides server and desktop virtualization, networking, software-as-a-service (SaaS) and cloud computing technologies for more than 230,000 organizations worldwide.
Citrix states that “A world where anyone can work and play from anywhere” is its corporate vision.
Citrix is based in Fort Lauderdale, Florida, in the South Florida metropolitan area, and has subsidiary operations in California and Massachusetts, and additional development centers in Australia, India and the United Kingdom.
Customers include the world’s largest Internet companies, 99 percent of Fortune Global 500 enterprises, and hundreds of thousands of small businesses and consumers worldwide. Citrix partners with over 10,000 companies worldwide in more than 100 countries. Founded in 1989, annual revenue in 2008 was $1.6 billion.
Following the acquisition of XenSource, Inc in October 2007, Citrix shepherds the Xen open source hypervisor project.
Strengths
* Large PC maker - economies of scale
* Brand recognition
* Cuts out the retailer
* Lean supply chain; relatively cheap labor
* Online capabilities to customize products
* Strong service reputation
* manufacturing excellence allows diverse products and bespoke orders
Weaknesses
* Huge range of products and components from many suppliers from various countries
* Commoditization
* Inventory
* Customers view the products as "not state of the art"
* Door to door delivery problem in emergent countries
* some quality concerns from customers
Opportunities
* Diversification strategy by introducing many new products to its range
* Making and selling low-cost, unbranded low-price computers to PC retailers in the United States
Threats
* Competitive rivalry that exists in the PC market globally
* New entrants to the market pose potential threats
* Exposed to fluctuations in the World currency markets (i.e., changes in exchange rates)
* substitute products
Citrix states that “A world where anyone can work and play from anywhere” is its corporate vision.
Citrix is based in Fort Lauderdale, Florida, in the South Florida metropolitan area, and has subsidiary operations in California and Massachusetts, and additional development centers in Australia, India and the United Kingdom.
Customers include the world’s largest Internet companies, 99 percent of Fortune Global 500 enterprises, and hundreds of thousands of small businesses and consumers worldwide. Citrix partners with over 10,000 companies worldwide in more than 100 countries. Founded in 1989, annual revenue in 2008 was $1.6 billion.
Following the acquisition of XenSource, Inc in October 2007, Citrix shepherds the Xen open source hypervisor project.
Strengths
* Large PC maker - economies of scale
* Brand recognition
* Cuts out the retailer
* Lean supply chain; relatively cheap labor
* Online capabilities to customize products
* Strong service reputation
* manufacturing excellence allows diverse products and bespoke orders
Weaknesses
* Huge range of products and components from many suppliers from various countries
* Commoditization
* Inventory
* Customers view the products as "not state of the art"
* Door to door delivery problem in emergent countries
* some quality concerns from customers
Opportunities
* Diversification strategy by introducing many new products to its range
* Making and selling low-cost, unbranded low-price computers to PC retailers in the United States
Threats
* Competitive rivalry that exists in the PC market globally
* New entrants to the market pose potential threats
* Exposed to fluctuations in the World currency markets (i.e., changes in exchange rates)
* substitute products