abhishreshthaa
Abhijeet S
SWOT ANALYSIS ON Bob Evans Farms : Bob Evans Farms, Inc. (NASDAQ: BOBE) is a food service, processing, and retail company based in Columbus, Ohio. The company is named after its founder, Bob Evans (1918–2007).[1] It operates two family dining restaurant chains in the United States, Bob Evans Restaurants and Mimi's Cafe. Its food processing and retail enterprise products are manufactured and sold under the Bob Evans and Owens Country Sausage brand names.
Strengths
Strengths
- Cost advantage
- Asset leverage
- Effective communication
- High R&D
- Innovation
- Online growth
- Loyal customers
- Market share leadership
- Strong management team
- Strong financial position
- Supply chain
- Pricing
- Real estate
- Reputation management
- Unique products
[low labor cost
]
Weaknesses
* Bad communication
* Diseconomies to scale
* Over leveraged fiancial position
* Low R&D
* Low market share
* No online presence
* Not innovative
* Not diversified
* Poor supply chain
* Weak management team
* Weak real estate
* Weak, damaged brand
* Ubiquitiouegory, products, services
Opportunities- Acquisitions
- Asset leverage
- Financial markets (raise money through debt, etc)
- Emerging markets and expansion abroad
- Innovation
- Online
- Product and services expansion
- Takeovers
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Threats
* Competition
* Cheaper technology
* Economic slowdown
* External changes (government, politics, taxes, etc)
* Exchange rate fluctuations
* Lower cost competitors or imports
* Maturing categories, products, or services
* Price wars
* Product substitution
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