abhishreshthaa
Abhijeet S
SWOT ANALYSIS ON Bebo : Bebo is a social networking website launched in July 2005. It is owned by Criterion Capital Partners. From March 2008 to June 2010 it was owned by AOL Inc.
The website's name is an acronym for Blog Early, Blog Often.[4] Users receive a personal profile page where they can post blogs, photographs, music, videos and questionnaires to which other users may answer. Additionally, users may add others as friends and send them messages, and update their personal profiles to notify friends about themselves.
Bebo was founded by Michael Birch and his wife Xochi Birch in January 2005 at their home in San Francisco.
It was acquired by AOL on March 13, 2008 for $850 million.[5][6] In April 2010, AOL announced it was planning to sell or shut down Bebo,[7] with the sale being completed on June 17, 2010 to Criterion Capital Partners for an undisclosed sum[8]. It has been reported that the sale raised less than $10 million.
Strengths
* Market share leadership
* Strong brand equity
* Global Leader and Presence
* Sustainability
* Strong Supply Chain
* Competition
Weaknesses
* Low R&D
* Not innovative
* Weak management team
* Questionable Product Safety record
* Limited On-line presence
* Questionable hiring practices and utilization of cheap labor in 3rd world countries
Opportunities
* Acquisitions
* Emerging markets and expansion abroad
* Innovation
* Online
* Product and services expansion
Threats
* Cheaper technology
* Economic slowdown
* Exchange rate fluctuations
The website's name is an acronym for Blog Early, Blog Often.[4] Users receive a personal profile page where they can post blogs, photographs, music, videos and questionnaires to which other users may answer. Additionally, users may add others as friends and send them messages, and update their personal profiles to notify friends about themselves.
Bebo was founded by Michael Birch and his wife Xochi Birch in January 2005 at their home in San Francisco.
It was acquired by AOL on March 13, 2008 for $850 million.[5][6] In April 2010, AOL announced it was planning to sell or shut down Bebo,[7] with the sale being completed on June 17, 2010 to Criterion Capital Partners for an undisclosed sum[8]. It has been reported that the sale raised less than $10 million.
Strengths
* Market share leadership
* Strong brand equity
* Global Leader and Presence
* Sustainability
* Strong Supply Chain
* Competition
Weaknesses
* Low R&D
* Not innovative
* Weak management team
* Questionable Product Safety record
* Limited On-line presence
* Questionable hiring practices and utilization of cheap labor in 3rd world countries
Opportunities
* Acquisitions
* Emerging markets and expansion abroad
* Innovation
* Online
* Product and services expansion
Threats
* Cheaper technology
* Economic slowdown
* Exchange rate fluctuations
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