Description
SWOT ANALYSIS OF SKAND ENSKILDA BANK
SEB Skand Enskilda Bank
Parent Company
Skandinaviska Enskilda Banken AB
Category
Banking
Sector
Financial services
Tagline/ Slogan
Rewarding relationships
Bank providing quality advice and financial resources with long term USP thinking in the Nordic and Baltic countries.
STP
Segment
Institutions and individual clients
Corporate, medium , small and private individual clients in need of Target Group financial resources
Bank committed to deliver customer value by offering varied financial Positioning services
SWOT Analysis
1. Largest bank in Sweden in terms of number of branches and customer base 2. In terms of unit - linked insurance, SEB is number one 3. Dividend yield is high when compared to industry and sector score 4. Strong presence in Nordic and Baltic nations 5. SEB was voted the most customer-friendly company in the Estonian financial sector 6. Has approximately 20,000 strong workforce Strength 7. The bank is present in 20 countries
1. High dependence on wholesale funding is a major weakness Weakness 2.Not much presence in countries outside Nordic and Baltic regions
1. High opportunity to grow in the areas of asset management 2.Can go for acquisitions to expand into other European countries Opportunity 3. Mergers and acquisitions to strengthen brand position
1. Decreasing investments in Euro zone affecting the bank 2.Unstability in Euro zone affecting the bank Threats 3. Competition from international banks penetrating the market
Competition
1. Sydbank 2. Nordea Bank Danmark 3.Swedbank Competitors 4. Svenska Handelsbanken AB
doc_445709366.docx
SWOT ANALYSIS OF SKAND ENSKILDA BANK
SEB Skand Enskilda Bank
Parent Company
Skandinaviska Enskilda Banken AB
Category
Banking
Sector
Financial services
Tagline/ Slogan
Rewarding relationships
Bank providing quality advice and financial resources with long term USP thinking in the Nordic and Baltic countries.
STP
Segment
Institutions and individual clients
Corporate, medium , small and private individual clients in need of Target Group financial resources
Bank committed to deliver customer value by offering varied financial Positioning services
SWOT Analysis
1. Largest bank in Sweden in terms of number of branches and customer base 2. In terms of unit - linked insurance, SEB is number one 3. Dividend yield is high when compared to industry and sector score 4. Strong presence in Nordic and Baltic nations 5. SEB was voted the most customer-friendly company in the Estonian financial sector 6. Has approximately 20,000 strong workforce Strength 7. The bank is present in 20 countries
1. High dependence on wholesale funding is a major weakness Weakness 2.Not much presence in countries outside Nordic and Baltic regions
1. High opportunity to grow in the areas of asset management 2.Can go for acquisitions to expand into other European countries Opportunity 3. Mergers and acquisitions to strengthen brand position
1. Decreasing investments in Euro zone affecting the bank 2.Unstability in Euro zone affecting the bank Threats 3. Competition from international banks penetrating the market
Competition
1. Sydbank 2. Nordea Bank Danmark 3.Swedbank Competitors 4. Svenska Handelsbanken AB
doc_445709366.docx