Description
SWOT ANALYSIS OF SHIN KONG FINANCIAL
Shin Kong Financial
Parent Company
Shin Kong Financial
Category
Investment Services
Sector
Banking and Financial Services
Tagline/ Slogan
-
USP
Offers a range of financial services
STP
Segment
Financial and Insurance Services
Target Group
Institutional and individual investors
Provides insurance, banking, securities, asset management, insurance Positioning brokerage, and venture capital services
SWOT Analysis
1. Extensive distribution network 2. Customer base of 5 million and legacy of 50 years 3. Rated A++ by the Securities and Future Institute 4. SKFH provides a full range of financial products and services through its subsidiaries in life insurance, banking, securities, asset management Strength etc
1.Limited global presence limits the growth potential Weakness 2.Increased competition affects the market share
1. Opening of cross-strait financial markets and the establishment of RMB clearing mechanisms likely to benefit 2.Can expand operations in the high growth potential ASEAN free trade Opportunity market
1. Sovereign debt crisis in Europe and US fiscal cliff 2. Stock transaction volume likely to fall due to tax collection on Threats securities trading income and rising oil and electricity prices
Competition
1.Sino Pac Financial Holdings Company Limited 2.Fubon Financial Holdings Co. Ltd. Competitors 3.Taiwan Business Bank Co.Ltd.
doc_145746458.docx
SWOT ANALYSIS OF SHIN KONG FINANCIAL
Shin Kong Financial
Parent Company
Shin Kong Financial
Category
Investment Services
Sector
Banking and Financial Services
Tagline/ Slogan
-
USP
Offers a range of financial services
STP
Segment
Financial and Insurance Services
Target Group
Institutional and individual investors
Provides insurance, banking, securities, asset management, insurance Positioning brokerage, and venture capital services
SWOT Analysis
1. Extensive distribution network 2. Customer base of 5 million and legacy of 50 years 3. Rated A++ by the Securities and Future Institute 4. SKFH provides a full range of financial products and services through its subsidiaries in life insurance, banking, securities, asset management Strength etc
1.Limited global presence limits the growth potential Weakness 2.Increased competition affects the market share
1. Opening of cross-strait financial markets and the establishment of RMB clearing mechanisms likely to benefit 2.Can expand operations in the high growth potential ASEAN free trade Opportunity market
1. Sovereign debt crisis in Europe and US fiscal cliff 2. Stock transaction volume likely to fall due to tax collection on Threats securities trading income and rising oil and electricity prices
Competition
1.Sino Pac Financial Holdings Company Limited 2.Fubon Financial Holdings Co. Ltd. Competitors 3.Taiwan Business Bank Co.Ltd.
doc_145746458.docx