Description
SWOT ANALYSIS OF SENSHU IKEDA HOLDINGS
Senshu Ikeda Holdings
Parent Company
Senshu Ikeda Holdings
Category
Regional Banks
Sector
Banking and Financial Services
Tagline/ Slogan
-
USP
Bank that can satisfy all the banking needs at one place
STP
Segment
Corporate banking and retail banking
Target Group
Businesses, SMEs, individuals, HNIs
Positioning
New age bank with advanced facilities
SWOT Analysis
1. Integration with other banks in Japan 2. A high number of subsidiaries in Japan 3. High customer loyalty 4. Good brand image in Japan 5. High brand recall compared to other banks Strength 6. Strong capital base and financial position in Japan
1. Insufficient branch network 2. No international presence Weakness 3. Too restrictive in policies about banking and lending
1. Acquisition of other sick banks in Japan Opportunity 2. Overseas expansion
1. Contracting economy of Japan Threats 2. Intense competition from local and foreign banks
Competition
1. Ashikaga Bank Competitors 2. Bank of Tokyo-Mitsubishi
3. Keiyo Bank 4. Shinsei Bank. 5. Sumitomo Mitsui Banking Corporation (SMBC) 6. Yamagata Shiawase Bank
doc_538145147.docx
SWOT ANALYSIS OF SENSHU IKEDA HOLDINGS
Senshu Ikeda Holdings
Parent Company
Senshu Ikeda Holdings
Category
Regional Banks
Sector
Banking and Financial Services
Tagline/ Slogan
-
USP
Bank that can satisfy all the banking needs at one place
STP
Segment
Corporate banking and retail banking
Target Group
Businesses, SMEs, individuals, HNIs
Positioning
New age bank with advanced facilities
SWOT Analysis
1. Integration with other banks in Japan 2. A high number of subsidiaries in Japan 3. High customer loyalty 4. Good brand image in Japan 5. High brand recall compared to other banks Strength 6. Strong capital base and financial position in Japan
1. Insufficient branch network 2. No international presence Weakness 3. Too restrictive in policies about banking and lending
1. Acquisition of other sick banks in Japan Opportunity 2. Overseas expansion
1. Contracting economy of Japan Threats 2. Intense competition from local and foreign banks
Competition
1. Ashikaga Bank Competitors 2. Bank of Tokyo-Mitsubishi
3. Keiyo Bank 4. Shinsei Bank. 5. Sumitomo Mitsui Banking Corporation (SMBC) 6. Yamagata Shiawase Bank
doc_538145147.docx