Description
SWOT ANALYSIS OF MONITER GROUP
Monitor Group
Parent Company
Monitor Group
Category
General Management
Sector
Consulting
Tagline/ Slogan
-
USP
The founders/partners have written famous books
STP
Segment
Organisations looking for consulting and business solutions
Target Group
All industries and companies
Positioning
Strategy consultant
SWOT Analysis
1. They customize the solution according to the client’s needs 2. Great management icons have been the founders e.g. Michal Porter, Chris Argyis etc 3. Nearly all revenue comes from repeat clients means strong brand loyalty 4. Strong market presence and brand image 5. Some areas of expertise are Strategy, Innovation, Organization and Strength Leadership, Economic Development, and Marketing
1. Geographic limitation of corporate presence Weakness 2. The brand name has very less recall and is not very known globally
1. Working with lower tier industries along with middle tier industries 2. Working in developing economies Opportunity 3. Global expansion through tie-ups to increase penetration
1. Getting involved with controversial Governments and companies could turn out to be a threat 2. Expanding operations of competitors Threats 3. Fluctuating global economic scenario affects performance
Competition
1. Bain & Co. 2. Booz & Co. Competitors 3. Boston Consulting Group
doc_974940495.docx
SWOT ANALYSIS OF MONITER GROUP
Monitor Group
Parent Company
Monitor Group
Category
General Management
Sector
Consulting
Tagline/ Slogan
-
USP
The founders/partners have written famous books
STP
Segment
Organisations looking for consulting and business solutions
Target Group
All industries and companies
Positioning
Strategy consultant
SWOT Analysis
1. They customize the solution according to the client’s needs 2. Great management icons have been the founders e.g. Michal Porter, Chris Argyis etc 3. Nearly all revenue comes from repeat clients means strong brand loyalty 4. Strong market presence and brand image 5. Some areas of expertise are Strategy, Innovation, Organization and Strength Leadership, Economic Development, and Marketing
1. Geographic limitation of corporate presence Weakness 2. The brand name has very less recall and is not very known globally
1. Working with lower tier industries along with middle tier industries 2. Working in developing economies Opportunity 3. Global expansion through tie-ups to increase penetration
1. Getting involved with controversial Governments and companies could turn out to be a threat 2. Expanding operations of competitors Threats 3. Fluctuating global economic scenario affects performance
Competition
1. Bain & Co. 2. Booz & Co. Competitors 3. Boston Consulting Group
doc_974940495.docx