Description
SWOT ANALYSIS OF INTERACTIVE BROKERS GROUP

Interactive Brokers Group

Parent Company

Interactive Brokers Group

Category

Investment Services

Sector

Banking and Financial Services

Tagline/ Slogan

The Professional’s Gateway to the World’s Markets

The least expensive trading venue for investors and has held the USP ranking as the lowest cost broker for five straight years.

STP

Segment

Institutional and individual investors; enterprise

Institutional and individual investors; enterprise looking for low cost Target Group financial services

Positioning

Pioneer in low cost financial services

SWOT Analysis

1. Geographic diversity: The parent company, Interactive Brokers Group, maintains offices in the US, Switzerland, Canada, UK, Australia, Hungary, Russia, India, China and Estonia 2. Strong backing: Regulated by the US Securities and Exchange Commission and the regulatory policies of all other exchanges on which it trades. 3. Robust Revenue model and strong financial position 4. 140,000 customer accounts means high customer base 5. Leveraging Information and Communication Technology to improve Strength product offerings to customers

1. Low income model makes it susceptible to sustain profits during economic crisis. 2. Dependent on volatile market 3. Constrained to a specific set of customer. May limit growth and not Weakness reach the whole fraternity of investors

1. Growth through partnerships and investment across the globe Opportunity 2. Expansion of business by introducing more offerings

Threats

1. Highly impacted by regulatory and legislative changes

2. Intensifying competition

Competition

1.State Street Global 2.Fidelity Investments 3.Goldman Sachs 4.Franklin Templeton 5. Raymond James Financial 6.JP Morgan security 7. Wells Fargo Advisors Competitors 8. BlackRock



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