Description
SWOT ANALYSIS OF HELVETIA
Helvetia
Parent Company
Helvetia Group
Category
Diversified Insurance
Sector
Banking and Financial Services
Tagline/ Slogan
First in growth, profitability and customer loyalty
USP
Promise for simple, straightforward solutions tailored to their needs
STP
Segment
Life, Non-life, Reinsurance
Target Group
Individuals, Corporates, Businesses, Insurance
Positioning
First-rate quality, a high service standard, efficiency and solidity
SWOT Analysis
1. Helvetia Group combines healthy growth with high profitability and boasts a strong capital base. 2. A stable and disciplined growth strategy is accompanied by a high cost awareness as well as a conservative investment policy. 3. The group has been successful in establishing itself as one of the top six insurers in its home market. 4. The company boasts of a workforce of 5200+ employees dedicated to the core values of Helvetia of trust and enthusiasm and a strong CSR record with contribution to community and all stakeholders. Strength 5. It has its operations spread across Europe
1. The company is focused more on the European market which does not add much to the geographical diversification due to similar nature of markets in the region. 2. The company is exposed to markets of sovereign crisis and slowed Weakness economies.
1. Process of consolidation and expansions into other geographies which are emerging markets can pose as an opportunity for the company to strengthen its position. Opportunity 2. Aging population in other developed nations is an opportunity for the
insurance market. 3. The global reinsurance market is on the path of recovery and poses a great opportunity for the company.
1. The gaps in governance systems of the company pose a threat. 2. There is likely to be an increase in competition for capital due to the Solvency II adoption. 3. The increase in number of fraudulent practices and natural disasters Threats can adversely affect the company’s profitability.
Competition
1. Allianz SE 2. Swiss Re 3. Munich Re Competitors 4. Zurich Financial Services
doc_642103220.docx
SWOT ANALYSIS OF HELVETIA
Helvetia
Parent Company
Helvetia Group
Category
Diversified Insurance
Sector
Banking and Financial Services
Tagline/ Slogan
First in growth, profitability and customer loyalty
USP
Promise for simple, straightforward solutions tailored to their needs
STP
Segment
Life, Non-life, Reinsurance
Target Group
Individuals, Corporates, Businesses, Insurance
Positioning
First-rate quality, a high service standard, efficiency and solidity
SWOT Analysis
1. Helvetia Group combines healthy growth with high profitability and boasts a strong capital base. 2. A stable and disciplined growth strategy is accompanied by a high cost awareness as well as a conservative investment policy. 3. The group has been successful in establishing itself as one of the top six insurers in its home market. 4. The company boasts of a workforce of 5200+ employees dedicated to the core values of Helvetia of trust and enthusiasm and a strong CSR record with contribution to community and all stakeholders. Strength 5. It has its operations spread across Europe
1. The company is focused more on the European market which does not add much to the geographical diversification due to similar nature of markets in the region. 2. The company is exposed to markets of sovereign crisis and slowed Weakness economies.
1. Process of consolidation and expansions into other geographies which are emerging markets can pose as an opportunity for the company to strengthen its position. Opportunity 2. Aging population in other developed nations is an opportunity for the
insurance market. 3. The global reinsurance market is on the path of recovery and poses a great opportunity for the company.
1. The gaps in governance systems of the company pose a threat. 2. There is likely to be an increase in competition for capital due to the Solvency II adoption. 3. The increase in number of fraudulent practices and natural disasters Threats can adversely affect the company’s profitability.
Competition
1. Allianz SE 2. Swiss Re 3. Munich Re Competitors 4. Zurich Financial Services
doc_642103220.docx