sagardhadve
Sagar Dhadve
hi freinds
take this notes in im
will be helpful to you
these wre given by my friend in pune
take this notes in im
will be helpful to you
these wre given by my friend in pune
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marketing mix
purvavartak
Purva Vartak
Hi,
I am purva,i hv just signed up onto this group. I am glad to joint as it will cross-exchange knowledge and comprehension in Management
I am purva,i hv just signed up onto this group. I am glad to joint as it will cross-exchange knowledge and comprehension in Management
hipin_jain
Hipin Jain
hii I am really finding the pst and contributions on this site very exiting enabling to share and learn. Actually i am looking for project on marketing mix strategy on DTH industries.
Rgds
Hipin Jain
"Being Different"
Rgds
Hipin Jain
"Being Different"
abhishreshthaa
Abhijeet S
hiiii this kedar i wanted to make project on marketing mix
hey kedar, you can get lots of project on Marketing Mix at this link
- Google Search
abhishreshthaa
Abhijeet S
hiiii this kedar i wanted to make project on marketing mix
hey kedar, you can get lots of project on Marketing Mix at this link
- Google Search
dimpy.handa
Dimpy Handa
The marketing mix is probably the most famous marketing term. Its elements are the basic, tactical components of a marketing plan. Also known as the Four P's, the marketing mix elements are price, place, product, and promotion
dimpy.handa
Dimpy Handa
Some commentators will increase the marketing mix to the Five P's, to include people. Others will increase the mix to Seven P's, to include physical evidence (such as uniforms, facilities, or livery) and process (i.e. the whole customer experience e.g. a visit the Disney World). The term was coined by Neil H. Borden in his article The Concept of the Marketing Mix in 1965.
dimpy.handa
Dimpy Handa
Price
There are many ways to price a product. Let's have a look at some of them and try to understand the best policy/strategy in various situations
Place
Another element of Neil H.Borden's Marketing Mix is Place. Place is also known as channel, distribution, or intermediary. It is the mechanism through which goods and/or services are moved from the manufacturer/ service provider to the user or consumer.
There are many ways to price a product. Let's have a look at some of them and try to understand the best policy/strategy in various situations
Place
Another element of Neil H.Borden's Marketing Mix is Place. Place is also known as channel, distribution, or intermediary. It is the mechanism through which goods and/or services are moved from the manufacturer/ service provider to the user or consumer.
dimpy.handa
Dimpy Handa
Product
For many a product is simply the tangible, phsysical entity that they may be buying or selling. You buy a new car and that's the product - simple! Or maybe not. When you buy a car, is the product more complex than you first thought?
Promotion
Another one of the 4P's is promotion. This includes all of the tools available to the marketer for 'marketing communication'. As with Neil H.Borden's marketing mix, marketing communications has its own 'promotions mix.' Think of it like a cake mix, the basic ingredients are always the same. However if you vary the amounts of one of the ingredients, the final outcome is different
For many a product is simply the tangible, phsysical entity that they may be buying or selling. You buy a new car and that's the product - simple! Or maybe not. When you buy a car, is the product more complex than you first thought?
Promotion
Another one of the 4P's is promotion. This includes all of the tools available to the marketer for 'marketing communication'. As with Neil H.Borden's marketing mix, marketing communications has its own 'promotions mix.' Think of it like a cake mix, the basic ingredients are always the same. However if you vary the amounts of one of the ingredients, the final outcome is different