INTEGRATED MARKETING COMMUNICATION OF COMMUNICATION OF DETTOL SOAP

[abhishreshthaa]

ADVERTISING :
umbrella Approach as media fragmented

Dettol's advertising, will exhibit commonalties like the roundel - the new global design for Dettol - and end with a common jingle.

Also, to maintain high visibility levels, about 25% of the entire Dettol ad spends will be on its liquid.

DIRECT MARKETING- in hotels & hospitals

SALES PROMOTION




:SugarwareZ-247:

 

[simm varma]

Hi could find the attachment please kindly upload it asap

 

[karthikchinnanani]

heyINTEGRATED MARKETING COMMUNICATION OF COMMUNICATION OF DETTOL SOAPINTEGRATED MARKETING COMMUNICATION OF COMMUNICATION OF DETTOL SOAPINTEGRATED MARKETING COMMUNICATION OF COMMUNICATION OF DETTOL SOAPINTEGRATED MARKETING COMMUNICATION OF COMMUNICATION OF DETTOL SOAP