Formulate a new company in the given industry having a capital of 50 crores and perform the following tasks:
1. Design a sales organization structure specifying the type of the structure and how will it coordinate with other marketing activities in the organization.
2. Estimate the sales projections for the current financial year pertaining to your product.
3. Design a sales budget for the various activities carried out by the sales organization. Also identify territory, sales person and intermediaries sales targets and formulate the compensation scheme/incentives for the sales team and distributors.
4. Identify and design the sales territory for your product(s).
5. Calculate the sales projections for your products and in how much time the company will reach break-even point based on sales forecast.
6. Design a distribution channel that would be adapted by you to make the product available to the final consumer and how the same would be managed by the sales team.
7. Formulate a sales promotion campaign for your product.
I have taken FMCG as the sector where I chose a new product name (of an existing company or a new company) and I need to decide the product's sales forecasting and the rest of the stuff as mentioned in those points. Can someone help please
1. Design a sales organization structure specifying the type of the structure and how will it coordinate with other marketing activities in the organization.
2. Estimate the sales projections for the current financial year pertaining to your product.
3. Design a sales budget for the various activities carried out by the sales organization. Also identify territory, sales person and intermediaries sales targets and formulate the compensation scheme/incentives for the sales team and distributors.
4. Identify and design the sales territory for your product(s).
5. Calculate the sales projections for your products and in how much time the company will reach break-even point based on sales forecast.
6. Design a distribution channel that would be adapted by you to make the product available to the final consumer and how the same would be managed by the sales team.
7. Formulate a sales promotion campaign for your product.
I have taken FMCG as the sector where I chose a new product name (of an existing company or a new company) and I need to decide the product's sales forecasting and the rest of the stuff as mentioned in those points. Can someone help please