What is Catalogue Marketing?

[joshi.murgha]

Hey Guy's i am looking for information on Catalogue Marketing.

Anyone have some Information of Catalogue Marketing.
Kindly Share with me..

 

[raj_verma61]

Hey Guy's i am looking for information on Catalogue Marketing.

Anyone have some Information of Catalogue Marketing.
Kindly Share with me..

Here simple Information on Catalogue Marketing:

Direct selling method in which merchandise from several vendors, or several items from the same vendor, are presented to prospective buyers via mail or internet.

Catalogue Marketing is form of direct marketing where the seller prepares catalogues of merchandise or products and sells directly to the customer. The catalogues are generally in printed form but can also be distributed in the form of CDs.

To avoid printing and distribution costs, the catalogues are being increasingly made available online. Products from various companies or vendors may be combined into a single catalogue to provide a one shop point for customer looking out for a particular type of product.

 

[rohit_kumar]

Yes, you are right. It is a direct marketing method which is used by businessman to create a catalogs of products for their consumers. It is in a printed form that carries details of products in an attractive manners.