Valentine's Day a commercial gimmick???

ROHAN KACHALIA

ROHAN KACHALIA

Par 100 posts (V.I.P)
Valentine's Day is being celebrated since past few years in India thankfully in an amiable manner and environment though Shiv Sena is quite adamant about stopping people from celebrating this day. But that's a different matter altogether.

This day of love has gained popularity amongst Indians; buying expensive gifts for that loved ones, spending huge amounts on candle light dinner and so on.

Now as per the Assocham's estimates spending on gift items including cards, flowers, jewellery, chocolates, mobile phones, MP3 players and wrist watches is likely to touch Rs 3,000 crore this Valentine season as against Rs 1,400 crore a year ago.

So do you guys feel that:
1) Valentine's day is the only day to express love??
2) Is this much hyped Valentine day a commercial gimmick??

Please pour in your views....
 
Valentine day is definately not the only day to express ones feeling. It has been commercialised a lot. I remember that during my school days it was a day when we use to make greeting cards with our own hands and used to give to our close friends. It was considered as a special day but commercialisation was not to this extent. Ultimately it is the individual who has to understand the whole game that these FMCG companies are playing.
 
of cours nw a days the V-day is totally commercial. whats d use of spending so much despite u tellin her the 3 golden words every day....its just blogged in their minds that V-day is to be celebrated in a grand way.....bulshit....if ur in love.....everyday counts
 
1. I think luv can be better expressed through caring and sharing.
2. I fully agree with u that valentines day is purely a marketing gimmicks.

there is no good or bad day to express ur feelings to ur luvones. when u really feel is ..express it..




ROHAN KACHALIA said:
Valentine's Day is being celebrated since past few years in India thankfully in an amiable manner and environment though Shiv Sena is quite adamant about stopping people from celebrating this day. But that's a different matter altogether.

This day of love has gained popularity amongst Indians; buying expensive gifts for that loved ones, spending huge amounts on candle light dinner and so on.

Now as per the Assocham's estimates spending on gift items including cards, flowers, jewellery, chocolates, mobile phones, MP3 players and wrist watches is likely to touch Rs 3,000 crore this Valentine season as against Rs 1,400 crore a year ago.

So do you guys feel that:
1) Valentine's day is the only day to express love??
2) Is this much hyped Valentine day a commercial gimmick??

Please pour in your views....
Click to expand...
 
i agree that valentine's day is a commercial gimick because it has been an promotional effort from the companies like archie's to create new consumers
 
i agree valentine's day is not that only day to express feelings. but it is a day where you could celebrate with your beloved..it makes a lot of difference saying loving words on this day...on month like feb where all the organization are busy with year-end worries and tension valentines day will surely act as a stress buster..talking about it being a commercial gimmick..... people make money out of everything and anything these days..valentine's day is jus one of it...
 
yes. valentine's day is nothing more than a commericial gimmick.
i have just one question to ask: how many of you propose your gf/bf on 14th feb? the probability is 1/365!
 
It is a commercial gimmick .... i have even heard that the whole association of christmas to the colour red was a marketers idea
 
This is absolutely correct that Valentine's Day is a commercial gimmick since they are targeting youth who are prone to such feelings and also their spending power is much more than any other.


:SugarwareZ-064:
 
yes i think valentines day is a commercial gimmick

i think love doesnt have some or the other day to express it
it can be expressed whenever u have that feeling .. it is a spontaneous
one..it is not like u have to express on that day..

i think greeting card companies are cashing on the weakness of youth
and making it commercial
 
I feel valebtine's day is a commercial gimick ...lots of product is been
valentine is a commercial gimmck as lots of the company r try to sell der products in the name of valentines...n the range of the companies r wide..it not on,y da cards n choclate....as said the other product like MP3 wrist watch r being sold....it creats a huge revenue for the companies
 
most definitely a gimmick!!! Why does a day on a calendar have so much hold over if and when and how you declare your love for someone?? surely if you love the person, every day should be a potential "valentines" day?
 
Valentine day is definitely not the only day to express ones feeling. I remember during my school days when we use to make greeting cards with our hands and gave them to our close friends. It was considered as a special day but commercialization was not to this extent. Ultimately it is the individual who has to understand the whole game that these FMCG companies are playing.
 
Re: Valentine's Day a commercial gimmick???

i dont really think that v'day is the only day to express love, if you want to express love, everyday can be valentine's day..
 
love should be expressed every day and no you do not need to spent money on it to show it but deeds are enough. Of course in our life everything is commercialized not only valentines, it is up to the individual if he/she wants to be part of it or not.
 
Re: Valentine's Day a commercial gimmick???

I totally agree with you all. Its a purely COMMERCIAL GIMMICK played early by western culture to sell more and more.. and now we have gotten in to their groove and we like to make our valentines day special by buying their advertised commercial gifts.. and the worst part.. your better half expect something special on this day :(
 
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