Symbols & Logos

abhishreshthaa

Abhijeet S
Symbols can also be used effectively to communicate brand values and characteristics. Mascots may also be part of the logo of a brand. Eicher uses head of the horse in the past, representing power and sturdiness of the Tractor. Eicher now uses galloping horse after diversifying its operations. Goodlands Nerolac uses Guddy tiger, signifying bright lasting colors’.
Apple computers uses as it represent fun and friendliness.


These symbols / mascots have become endearing and shombitSengupta designed wipro logo of rainbow colours.
LIC used hands of logo where represents safety, UTI has 'Kalash' as it is considered sacred and signals good things. Royal stag brand uses 'Horse' symbolizing naturalness and purity.


ITC welcome group has W-Namaste as its logo, which captures the Indian tradition of welcoming the guests.
 
Back
Top