SWOT ANALYSIS ON CVS Caremark

abhishreshthaa

Abhijeet S
CVS Caremark Corporation (NYSE: CVS) is an integrated pharmacy services provider, combining a United States pharmaceutical services company with a U.S. pharmacy chain. CVS Caremark provides pharmacy services through its over 7,000 CVS/pharmacy and Longs Drugs stores; its pharmacy benefit management, mail order and specialty pharmacy division, Caremark Pharmacy Services; its retail-based health clinic subsidiary, MinuteClinic; and its online pharmacy, CVS.com. CVS Caremark Corporation is chartered in Delaware, and is headquartered in Woonsocket, Rhode Island, where its pharmacy business is also headquartered. The pharmacy services business is headquartered in Nashville, Tennessee. The company was #18 in the 2010 Fortune 500 list of the largest companies in the U.S., and is the largest company that has operations solely in the United States.


Strengths

* Loyalty card program (Extra Care)
* Loyal shopper base
* Innovative stores
* Convenient stores that are easy to shop
* Diversified - retail stores & healthcare portfolio (Caremark, MinuteClinic)
* Strong brand equity
* Photoshop and Pharmacy inside stores
* Shop from home website
* Brand awareness
* Customer service
* Corporate community responsibility
* Significant investment in technology

Weaknesses

* Inconsistent store experiences & execution
* Real estate (especially compared to Walgreens)
* Sales mix focuses on lower margin (pharmacy vs. front end)
* Leveraged from acquisitions

Opportunities

* Private label expansion
* Turn around acquired stores (Eckerd, Osco, Savon, Longs)
* Store as a destination - leverage healthcare clinics
* Beauty 360
* New target market with Minute Clinics

Threats

* Traditional (Walgreens, etc) and non-traditional (Wal-Mart, supermarkets, specialty beauty) competitors
* Pharmacists shortages
* Further PBM market share loss
 
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