SWOT ANALYSIS ON Automatic Data Processing,

[abhishreshthaa]

SWOT ANALYSIS ON Automatic Data Processing - Automatic Data Processing, Inc. (NASDAQ: ADP) is a global provider of integrated computing and business outsourcing. ADP has nearly $9 billion in revenues and approximately 570,000 clients. ADP offers a range of HR, payroll, tax and benefits administration. ADP is headquartered in Roseland, New Jersey.


Strengths


-Competitive
-Strong research and development
-No factories
-Fortune 500 company
-Strong marketing campaigns
-High quality products
-Global brand
-Innovative products
-Brand awareness and loyalty







Weaknesses


-Highly dependent on it's share made in the footwear department
-Pricey retail sector, retails offer same experience and price
-History of child labor and overworking and underpaying factory workers in overseas countries
-Partnering companies kept secret


Opportunities


-Expand outside of sports world, into a fashion brand
-Other products besides footwear
-Attract vast audience/demographics with wide range of products
-Use strong brand recognition to expand globally
-Global events (Olympics)
-Sponsorship of new athletes
-Focusing more on inovation and leading in inovation.




Threats


-Exposed to international market of trade
-Competitors are developing alternative market brands to take from market share
-Recession of economy
-Consumer looking for the better deal

 

[Business-education]

Disadvantage of Swot analysis

1) Notional base

2) Low and lousy if misused

3) pertinent but risky