Description
SWOT ANALYSIS OF WUESTENROT & WUERTTEMBERGISCHE AG
W&W Wuestenrot & Wuerttembergische AG
Parent Company
Wüstenrot Holding AG
Category
Investment Services
Sector
Banking and Financial Services
Tagline/ Slogan
The provision-specialist
USP
A product of two reputed brands
STP
Segment
Institution and individual investors
Target Group
Institution and individual investors looking for insurance and investment
Positioning
Insurance, Life & annuity, pension scheme for third party provider
SWOT Analysis
1. Growing organization: A strong staff of over ten thousand employees. 2. Robust operations: Over six million customers served by 6000 sales force. 3. Inorganic growth: Acquisition of Vereinsbank Victoria Bauspar AG and Allianz Dresdner Bauspar AG 4. Brand reputation: Over 180 years of tradition of two strong brands Strength 5. W & W Group hat over six million customers
1. Business concentrated at Europe. 2. Dependent on volatile financial market, where R&D cost is high and Weakness profit margin is unpredictable.
1. Expansion through mergers and partnerships. 2. Introducing wide range of financial instruments which would attract Opportunity customers; and hence mitigate risk through organic diversification.
1. Looming European debt crisis. 2.Increasing competition from domestic and global players. Threats 3.Prone to government and legal interventions.
Competition
1.Investor AB 2.L E Lundbergforetagen AB 3.Ledstiernan AB 4.Ratos AB 5.Investment AB Kinnevik Competitors 6.Novestra AB
doc_926798924.docx
SWOT ANALYSIS OF WUESTENROT & WUERTTEMBERGISCHE AG
W&W Wuestenrot & Wuerttembergische AG
Parent Company
Wüstenrot Holding AG
Category
Investment Services
Sector
Banking and Financial Services
Tagline/ Slogan
The provision-specialist
USP
A product of two reputed brands
STP
Segment
Institution and individual investors
Target Group
Institution and individual investors looking for insurance and investment
Positioning
Insurance, Life & annuity, pension scheme for third party provider
SWOT Analysis
1. Growing organization: A strong staff of over ten thousand employees. 2. Robust operations: Over six million customers served by 6000 sales force. 3. Inorganic growth: Acquisition of Vereinsbank Victoria Bauspar AG and Allianz Dresdner Bauspar AG 4. Brand reputation: Over 180 years of tradition of two strong brands Strength 5. W & W Group hat over six million customers
1. Business concentrated at Europe. 2. Dependent on volatile financial market, where R&D cost is high and Weakness profit margin is unpredictable.
1. Expansion through mergers and partnerships. 2. Introducing wide range of financial instruments which would attract Opportunity customers; and hence mitigate risk through organic diversification.
1. Looming European debt crisis. 2.Increasing competition from domestic and global players. Threats 3.Prone to government and legal interventions.
Competition
1.Investor AB 2.L E Lundbergforetagen AB 3.Ledstiernan AB 4.Ratos AB 5.Investment AB Kinnevik Competitors 6.Novestra AB
doc_926798924.docx