Description
SWOT ANALYSIS OF UNITED OVERSEAS BANK LIMITED

United Overseas Bank Limited

Parent Company

United Overseas Bank Limited

Category

Regional Banks

Sector

Banking and Financial Services

Tagline/ Slogan

United for Growth

A bank providing a range of financial services, including personal financial services, private banking, commercial and corporate banking, investment banking, corporate finance, capital market activities, treasury services, futures broking, asset management, USP venture capital management, insurance and stock broking services

STP

Group Retail (Individual & Small Enterprises), Group Wholesale (Medium & Large Enterprises), Global Markets and Investment Management Segment (GMIM)

Individuals, Small, medium & large enterprise looking for diverse financial Target Group solutions

A Premier Bank in the Asia-Pacific region, committed to providing Quality Positioning Products and Excellent Customer Service

SWOT Analysis

1. A well-established regional presence, particularly in Asia 2. Well diversified product portfolio trimming down business risk 3. Strong capital position and a stable 10,000+ workforce 4. Rated as Best Wealth Management Bank by The Asian Banker Strength 5. Has its presence at 500 locations in approx 20 countries

1. Low profitability of GMIM division Weakness 2. Inefficiency in expense management affects profits

1. Growth in retail savings and investments in Asia pacific region 2. Investment in fast growing economies likely to increase market share Opportunity and profitability

Threats

1. Weak outlook for Singapore's economy

2. Low interest rate environment could continue to affect core earnings 3. Competition for retail deposits likely to increase funding costs

Competition

1. Bank of China Limited 2. Oversea-Chinese Banking Corp. Ltd. 3. DBS Group Holdings Ltd. 4. Standard Chartered PLC 5. HSBC Holdings PLC Competitors 6. Hong Leong Finance Limited



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