Description
SWOT ANALYSIS OF TOKYO TOMIN BANK

Tokyo Tomin Bank

Parent Company

Tokyo Tomin Bank Limited

Category

Banking

Sector

Banking and Financial Services

Tagline/ Slogan

-

USP

Vital and dynamic bank

STP

For serving the funding needs of small and medium-sized enterprises and Segment Individualsin Tokyo and immediately adjacent areas.

Target Group

Individuals and Companies.

To provide essential financial services to small businesses (including sole proprietorships) in this region, taking advantage of the wealth of business Positioning opportunities offered by the Tokyo market.

SWOT Analysis

1. A network of around 70 branches and 6 regional offices. 2. Has an employee base of around 2000. 3. Features in the Forbes list of Global 2000 Leading Public companies. Strength 4. The credit rating outlook is stable.

1. Japanese govt or any local govt has no share in it. 2. Low credit risk diversification. 3. Deteriorating business conditions for SMEs caused by the disaster Weakness which in turn is making the portfolio of the bank weak.

1.Need to expand its operations into the Chinese territory. 2.Can open up wealth management services in Qatar, Kuwait and Bahrain. 3.Can open up a new subsidiary for Islamic finance operations in Opportunity Malaysia, Indonesia, Gulf nations, Sudan, Tanzania etc.

1.The Japanese economy has been hugely devastated by the recent Earthquakes. 2.Restricted supply of electricity due to the damage caused to the Nuclear Threats power plants by the Massive earthquake. 3.Supply chains are not being able to perform at their optimum levels due

to the severe floods in Thailand. 4.Rising resource prices, such as crude oil. 5.Widening trade deficit, declining exports, increased oil imports.

Competition

1.The Norinchukin Bank 2.Aozora Bank, Ltd. 3.Mitsubishi UFJ Financial Group, Inc. 4.The Shimizu Bank Competitors 5.The Tajima Bank



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