SWOT Analysis of Tobacco Industry

abhishreshthaa

Abhijeet S
SWOT Analysis of the Tobacco Industry.


Strengths


Distribution network well in place.


Variety of Brands.


Most companies are financially sound.


Addictive in nature.


Weakness

Hazardous Product.


Causes various forms of cancer.


Social Taboo.


Opportunities.


International market.


Market penetration.


Women’s market.


Cigrattes to bidi making which is bigger.


Threats.


Declining market.


Heavy taxes and duties.

Growing anti-smoking movement.


Increasing rate of smuggling of imported cigrattes.


Entry of global brands.


New government restrictions.


World Health Organisation.
 
Tobacco industry will always flourish neither what happens.Ironically, In recent controversy about Maggi because of their excessive use of MSG created problem for that and as soon as people know about it. Maggi sale plung down by 60-70 % and on the packet of cigarette, it is clearly mentioned that tobacco kills then to we are so much involved in it , tends to ignore it.
 
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