Description
SWOT ANALYSIS OF THANACHART CAPITAL

Thanachart Capital

Parent Company

Thanachart Group

Category

Investment Services

Sector

Banking and Financial Services

Tagline/ Slogan

Initiate Plus Always

Management processes that are transparent and on a par with USP international standards

STP

Segment

Institutional and individual investors; enterprise

Individuals/institutions looking for insurance or investment in security Target Group products, enterprises looking to raise capital

Insurance, securities brokerage, proprietary trading, securities underwriting, investment advisory, mutual and private fund management, custodian services for private funds, financial and investment advisory, asset management, futures & derivatives, securities Positioning borrowing & lending, venture capital management services

SWOT Analysis

1. Fostering partnerships: Scotiabank now holds a substantial share of TBANK, the main subsidiary of TCAP 2. Growing company: 650 branches with 16,000 staff 3.Strong financials, solid capital adequacy ratio 4. Good outlook trading perceived amongst customers and media Strength 5. Good CSR initiatives in building customer and social relations

1. Dependent on volatile market to manage the high R&D cost against unpredictable revenues Weakness 2. Business concentrated mainly across Thailand

1. Organic growth through diversifying the offerings. Opportunity 2. Inorganic growth through partnerships, mergers and acquisitions.

1. Prone to government and legal interventions. 2. Increasing competition from global and domestic players. Threats 3. Looming European sovereign debt crisis.

Competition

1. Siam Commercial Bank 2. Krung Thai Bank 3. Kasikorn Bank 4. TMB Bank 5. Bangkok Bank Competitors 6. Bank of Ayudhya



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