Description
SWOT ANALYSIS OF TD BANK FINANCIAL GROUP
TD Bank Financial Group (Toronto Dominion)
Parent Company
TD Bank Group
Category
Banking
Sector
Financial services
Tagline/ Slogan
America’s Most Convenient Bank
The group which offers full range of financial products and services USP through its businesses in banking, wealth, insurance and securities
STP
Segment
Institutional and individual clients
Small, medium , corporate customers and individual clients in need of Target Group financial services
Bank committed to providing the best possible service to each and every Positioning customer and valuing their business
SWOT Analysis
1. One of the largest bank in Canada 2. Strong market position in North America, thus a competitive edge over its competitors 3. Receives sustainable earnings from its domestic bank networks in Canada 4. Getting a major chunk of revenue from Strong loans 5.Dividend Yield and payout ratio has always been more than the industry and sector average 6. Its subsidiaries have over 79,000 employees and over 19 million Strength clients worldwide
1. Global exposure is limited as compared to a few other major banks 2. Strong competition from existing players makes it difficult to increase Weakness market share
1. Last year’s acquisition of MBNA will help in expansion of its credit card business in United States and Canada 2.Building the retail bank network in US will help in expansion in US 3.Growing wealth and insurance business of TD Bank in US will be an Opportunity immense opportunity for the entire group
1. Increasing volatility in North American market 2.Regulatory changes in US will have a major effect on US business 3.Regulatory changes in mortgages/loans in Canada will have a major Threats impact
Competition
1.Royal Bank of Canada 2.Bank of Nova Scotia 3. Citi Bank 4.Wells Fargo Competitors 5.Bank of America
doc_502731270.docx
SWOT ANALYSIS OF TD BANK FINANCIAL GROUP
TD Bank Financial Group (Toronto Dominion)
Parent Company
TD Bank Group
Category
Banking
Sector
Financial services
Tagline/ Slogan
America’s Most Convenient Bank
The group which offers full range of financial products and services USP through its businesses in banking, wealth, insurance and securities
STP
Segment
Institutional and individual clients
Small, medium , corporate customers and individual clients in need of Target Group financial services
Bank committed to providing the best possible service to each and every Positioning customer and valuing their business
SWOT Analysis
1. One of the largest bank in Canada 2. Strong market position in North America, thus a competitive edge over its competitors 3. Receives sustainable earnings from its domestic bank networks in Canada 4. Getting a major chunk of revenue from Strong loans 5.Dividend Yield and payout ratio has always been more than the industry and sector average 6. Its subsidiaries have over 79,000 employees and over 19 million Strength clients worldwide
1. Global exposure is limited as compared to a few other major banks 2. Strong competition from existing players makes it difficult to increase Weakness market share
1. Last year’s acquisition of MBNA will help in expansion of its credit card business in United States and Canada 2.Building the retail bank network in US will help in expansion in US 3.Growing wealth and insurance business of TD Bank in US will be an Opportunity immense opportunity for the entire group
1. Increasing volatility in North American market 2.Regulatory changes in US will have a major effect on US business 3.Regulatory changes in mortgages/loans in Canada will have a major Threats impact
Competition
1.Royal Bank of Canada 2.Bank of Nova Scotia 3. Citi Bank 4.Wells Fargo Competitors 5.Bank of America
doc_502731270.docx