Description
SWOT ANALYSIS OF SHIKOKU BANK
Shikoku Bank
Parent Company
Shikoku Bank
Category
Regional Banks
Sector
Banking and Financial Services
Tagline/ Slogan
-
USP
Popular regional bank based out of Japan
STP
Segment
Personal and corporate banking
Target Group
Individuals and business enterprises
Positioning
Helping clients track and support their financial activities
SWOT Analysis
1. It operates through a network of 100+ branches, sub-branches and ATM stores across Japan and employs around 1500 people 2. More cash available with the bank as it has sold off its securities and it can invest this cash to get positive returns 3. Interest expense has also decreased when compared to the previous year and this shows a better cash position Strength 4. Offers services to individuals and companies across Japan
1. Interest income has decreased when compared to the previous years as a result of lesser loans Weakness 2. Weakening market position in Japan as the share prices are low
1. Can expand in the other segments apart from the personal banking segment as they are also profitable 2. Reduce the portfolio of non-performing loans to clean its books and increase its outlook 3. Needs to focus on a holistic approach thereby providing seamless Opportunity integration of all its products and services
Threats
1. Interest income on loans has decreased as the customers are skeptical
about taking loans owing to a bleak economic scenario 2. As the bank is primarily concentrated in Japan, it increases the geographic risk posed to the bank 3. There is existing rivalry in this sector and in order to tackle this, the banks would reduce the commission and the fees which would adversely affect the performance of the bank
Competition
1. The Hachijuni Bank Ltd 2. The Hyakugo Bank Ltd Competitors 3. The Aichi Bank, Ltd
doc_580988175.docx
SWOT ANALYSIS OF SHIKOKU BANK
Shikoku Bank
Parent Company
Shikoku Bank
Category
Regional Banks
Sector
Banking and Financial Services
Tagline/ Slogan
-
USP
Popular regional bank based out of Japan
STP
Segment
Personal and corporate banking
Target Group
Individuals and business enterprises
Positioning
Helping clients track and support their financial activities
SWOT Analysis
1. It operates through a network of 100+ branches, sub-branches and ATM stores across Japan and employs around 1500 people 2. More cash available with the bank as it has sold off its securities and it can invest this cash to get positive returns 3. Interest expense has also decreased when compared to the previous year and this shows a better cash position Strength 4. Offers services to individuals and companies across Japan
1. Interest income has decreased when compared to the previous years as a result of lesser loans Weakness 2. Weakening market position in Japan as the share prices are low
1. Can expand in the other segments apart from the personal banking segment as they are also profitable 2. Reduce the portfolio of non-performing loans to clean its books and increase its outlook 3. Needs to focus on a holistic approach thereby providing seamless Opportunity integration of all its products and services
Threats
1. Interest income on loans has decreased as the customers are skeptical
about taking loans owing to a bleak economic scenario 2. As the bank is primarily concentrated in Japan, it increases the geographic risk posed to the bank 3. There is existing rivalry in this sector and in order to tackle this, the banks would reduce the commission and the fees which would adversely affect the performance of the bank
Competition
1. The Hachijuni Bank Ltd 2. The Hyakugo Bank Ltd Competitors 3. The Aichi Bank, Ltd
doc_580988175.docx