Description
SWOT ANALYSIS OF MCKINSEY AND COMPANY
McKinsey and Company
Parent Company
McKinsey & Co
Category
Consulting
Sector
Management Consulting
Tagline/ Slogan
Everything can be measured and what gets measured gets managed
USP
The way of presenting and making presentations to the clients
STP
Segment
Advices world’s leading business
Target Group
Clients are Most of the fortune 500 companies
Positioning
General Strategy consultants
SWOT Analysis
1. Highly qualified employees who are recruited from various different streams 2. The knowledge management system who help in gathering the information 3. Wide Geographic reach as it has its presence across the world 4. Relationships with the high level executives 5. Company and Brand awareness and recall is very high 6. They have over 100 offices in 50 countries having an employee base Strength of 17,000 with nearly 9,000 consultants
1. Touch competition from big industry consultants as well as other knowledge consulting agencies 2. The analysts sometimes given highly indepth analysis which often Weakness isn't required
1. They could diversify from general strategy and venture into other areas of business too Opportunity 2. Increase penetration into emerging economies
Threats
1. Expansion of existing industry experts
2. Companies setting up their own knowledge centres with increase and ease in IT
Competition
1. Bain & company 2. Booz & company Competitors 3. BCG group
doc_175696206.docx
SWOT ANALYSIS OF MCKINSEY AND COMPANY
McKinsey and Company
Parent Company
McKinsey & Co
Category
Consulting
Sector
Management Consulting
Tagline/ Slogan
Everything can be measured and what gets measured gets managed
USP
The way of presenting and making presentations to the clients
STP
Segment
Advices world’s leading business
Target Group
Clients are Most of the fortune 500 companies
Positioning
General Strategy consultants
SWOT Analysis
1. Highly qualified employees who are recruited from various different streams 2. The knowledge management system who help in gathering the information 3. Wide Geographic reach as it has its presence across the world 4. Relationships with the high level executives 5. Company and Brand awareness and recall is very high 6. They have over 100 offices in 50 countries having an employee base Strength of 17,000 with nearly 9,000 consultants
1. Touch competition from big industry consultants as well as other knowledge consulting agencies 2. The analysts sometimes given highly indepth analysis which often Weakness isn't required
1. They could diversify from general strategy and venture into other areas of business too Opportunity 2. Increase penetration into emerging economies
Threats
1. Expansion of existing industry experts
2. Companies setting up their own knowledge centres with increase and ease in IT
Competition
1. Bain & company 2. Booz & company Competitors 3. BCG group
doc_175696206.docx