Description
SWOT ANALYSIS OF HOKUETSU BANK
Hokuetsu Bank
Parent Company
Hokuetsu Bank, Ltd.
Category
Banking
Sector
Banking and Financial Services
Tagline/ Slogan
Customer Trust First
USP
Niigata prefecture based regional bank
STP
Segment
People having banking needs.
Target Group
Individuals and Businesses
The Bank continues to contribute handsomely to the dev elopment of regional communities on the strength of its "customer trust f irst" Positioning commitment.
SWOT Analysis
1. An employee base of 1400 2. The bank mainly operates in Niigata prefecture with its majority branches. 3. Has a good brand presence in Japan 4. The bank is a user of NTT DATARegional Bank Integrated Services Center. 5. Provides banking services, including deposits, loans, securities Strength trading and investment, investment trust and insurance etc
1.Limited market capitalization in all areas 2.They are not a really very big brand as compared to other players in the banking sector. 3.Total branches are not enough to cater to the needs of the clients. Weakness They need to be strategically located to get the benefits
1.They can open up branches in other prefectures of Japan to minimize their risks. 2. Can open up wealth management services in Qatar, Kuwait and Bahrain. 3.Can open up a new subsidiary for Islamic finance operations in Opportunity Malaysia, Indonesia, Gulf nations, Sudan, Tanzania etc.
1.Worsening conditions in the Euro Zone due to which exports have declined. 2.The expenses have exceeded the revenues of the country. 3.The country is having issues of electric supply as the Nuclear reactors have been shut down and the manufacturing sector is facing difficulties Threats because of it.
Competition
1. The Daishi Bank, Ltd. 2. Gunma Bank, Ltd. Competitors 3. The Hachijuni Bank, Ltd
doc_822501326.docx
SWOT ANALYSIS OF HOKUETSU BANK
Hokuetsu Bank
Parent Company
Hokuetsu Bank, Ltd.
Category
Banking
Sector
Banking and Financial Services
Tagline/ Slogan
Customer Trust First
USP
Niigata prefecture based regional bank
STP
Segment
People having banking needs.
Target Group
Individuals and Businesses
The Bank continues to contribute handsomely to the dev elopment of regional communities on the strength of its "customer trust f irst" Positioning commitment.
SWOT Analysis
1. An employee base of 1400 2. The bank mainly operates in Niigata prefecture with its majority branches. 3. Has a good brand presence in Japan 4. The bank is a user of NTT DATARegional Bank Integrated Services Center. 5. Provides banking services, including deposits, loans, securities Strength trading and investment, investment trust and insurance etc
1.Limited market capitalization in all areas 2.They are not a really very big brand as compared to other players in the banking sector. 3.Total branches are not enough to cater to the needs of the clients. Weakness They need to be strategically located to get the benefits
1.They can open up branches in other prefectures of Japan to minimize their risks. 2. Can open up wealth management services in Qatar, Kuwait and Bahrain. 3.Can open up a new subsidiary for Islamic finance operations in Opportunity Malaysia, Indonesia, Gulf nations, Sudan, Tanzania etc.
1.Worsening conditions in the Euro Zone due to which exports have declined. 2.The expenses have exceeded the revenues of the country. 3.The country is having issues of electric supply as the Nuclear reactors have been shut down and the manufacturing sector is facing difficulties Threats because of it.
Competition
1. The Daishi Bank, Ltd. 2. Gunma Bank, Ltd. Competitors 3. The Hachijuni Bank, Ltd
doc_822501326.docx