Description
SWOT ANALYSIS OF GULF BANK OF KUWAIT
Gulf Bank of Kuwait
Parent Company
Gulf Bank of Kuwait
Category
Regional Banks
Sector
Banking and Financial Services
Tagline/ Slogan
Growing with you
The Bank's branch concept design is strongly inspired by Kuwait's seafaring heritage. Customers entering the branch experience the warmth and spirit of true Kuwaiti heritage coupled with an efficient and USP high-quality banking service environment
STP
Personal Banking, Priority Banking, Business Banking and Corporate Segment and Institutional Clients
Individuals, Small, medium & large enterprise looking for diverse Target Group financial solutions
It is focused on providing a diverse range of banking products and Positioning services
SWOT Analysis
1. An industry-leading financial services provider complemented by a large network of 50+ branches strategically positioned in key locations in Kuwait. 2. Gulf Bank Received awarsds for 'Best Risk Management' and 'Best Domestic Bank' 3. Strong profitability as net profit increased 4. The Bank’s recent Viability Rating upgrade by Fitch Rating Agency and Moody’s Investor Services upgrade 5. Gulf Bank has won numerous prestigious awards including the GCC Strength Localization Award from the GCC Ministry of Social Affairs for years
1. Losses arising from derivative investments 2. Need to strengthen its Cyber security to secure customers from the risk for the debit and credit cards Weakness 3. Limited international tie-ups and penetrations affect the brand reach
Opportunity
1. International markets offer the Bank new opportunities to expand the business and increase sales
2. New financial products can it to expand their business and diversity their customer base 3. Global tie-ups and more marketing to enhance brand recall
1. Difficult market conditions in Kuwait 2. Intense completion can lower Bank’s profits, because competitors can entice consumers away with superior products 3. Volatile currencies make Evans Kuwait’s investments difficult, because costs and revenues change so rapidly 4. Politics can increase Bank’s risk factors, because governments can Threats quickly change business rules that negatively affect Bank
Competition
1. National Bank of Kuwait 2. Commercial Bank of Kuwait Competitors 3. Al Ahli Bank of Kuwait
doc_887117588.docx
SWOT ANALYSIS OF GULF BANK OF KUWAIT
Gulf Bank of Kuwait
Parent Company
Gulf Bank of Kuwait
Category
Regional Banks
Sector
Banking and Financial Services
Tagline/ Slogan
Growing with you
The Bank's branch concept design is strongly inspired by Kuwait's seafaring heritage. Customers entering the branch experience the warmth and spirit of true Kuwaiti heritage coupled with an efficient and USP high-quality banking service environment
STP
Personal Banking, Priority Banking, Business Banking and Corporate Segment and Institutional Clients
Individuals, Small, medium & large enterprise looking for diverse Target Group financial solutions
It is focused on providing a diverse range of banking products and Positioning services
SWOT Analysis
1. An industry-leading financial services provider complemented by a large network of 50+ branches strategically positioned in key locations in Kuwait. 2. Gulf Bank Received awarsds for 'Best Risk Management' and 'Best Domestic Bank' 3. Strong profitability as net profit increased 4. The Bank’s recent Viability Rating upgrade by Fitch Rating Agency and Moody’s Investor Services upgrade 5. Gulf Bank has won numerous prestigious awards including the GCC Strength Localization Award from the GCC Ministry of Social Affairs for years
1. Losses arising from derivative investments 2. Need to strengthen its Cyber security to secure customers from the risk for the debit and credit cards Weakness 3. Limited international tie-ups and penetrations affect the brand reach
Opportunity
1. International markets offer the Bank new opportunities to expand the business and increase sales
2. New financial products can it to expand their business and diversity their customer base 3. Global tie-ups and more marketing to enhance brand recall
1. Difficult market conditions in Kuwait 2. Intense completion can lower Bank’s profits, because competitors can entice consumers away with superior products 3. Volatile currencies make Evans Kuwait’s investments difficult, because costs and revenues change so rapidly 4. Politics can increase Bank’s risk factors, because governments can Threats quickly change business rules that negatively affect Bank
Competition
1. National Bank of Kuwait 2. Commercial Bank of Kuwait Competitors 3. Al Ahli Bank of Kuwait
doc_887117588.docx