Description
SWOT ANALYSIS OF FRANKLIN TEMPLETON INVESTMENT
Franklin Templeton Investments
Parent Company
Franklin Templeton Investments
Category
Investment Services
Sector
Banking and Financial Services
Tagline/ Slogan
Gain from our perspective
Multiple world-class investment management groups – Franklin, USP Templeton and Mutual Series
STP
Individuals, institutions, trusts, partnerships and other clients looking Segment for financial service to manage their funds
Target Group
Rich individuals, institutions and partnerships
Positioning
Pioneer in global investing
SWOT Analysis
1. Huge array of offerings: investment solutions for U.S. investors including mutual funds, retirement savings vehicles and over 500 college savings plans. 2. History of robust business and growth 3. Reputed brand image Ranked amongst top 10 securities companies 4. Specializes in conservatively managed mutual funds 5. Sponsorships of sports events globally Strength 6. A pioneer in global investing with clients in 150+ countries
1. Internal contingency may arise due to high dependency over brokers/dealers and investment advisors. 2. Liquity pressure on company due to high fixed income. 3. Business concentrated across US increases firm’s dependency on US Weakness market.
1. Scope of market expansion: increasing offerings to customers. 2. Growth through mergers and acquisitions: Partnering/investing in foreign market to diversify on global scale. Opportunity 3.Rising demand for international stock in US between 2008 and 2011
Threats
1. Can be adversely impacted by new rules and laws: A change in law
can put pressure on profit margins, leading to change in company policy which might have cascading repercussions. 2. Financial consolidation might lead to units being merged. 3. Increasing competition: Competition from peers and new entrants in the industry.
Competition
1. State Street Global 2.Fidelity Investments 3. Raymond James Financial 4. Interactive Brokers Group 5. Wells Fargo Advisors Competitors 6. BlackRock
doc_237687775.docx
SWOT ANALYSIS OF FRANKLIN TEMPLETON INVESTMENT
Franklin Templeton Investments
Parent Company
Franklin Templeton Investments
Category
Investment Services
Sector
Banking and Financial Services
Tagline/ Slogan
Gain from our perspective
Multiple world-class investment management groups – Franklin, USP Templeton and Mutual Series
STP
Individuals, institutions, trusts, partnerships and other clients looking Segment for financial service to manage their funds
Target Group
Rich individuals, institutions and partnerships
Positioning
Pioneer in global investing
SWOT Analysis
1. Huge array of offerings: investment solutions for U.S. investors including mutual funds, retirement savings vehicles and over 500 college savings plans. 2. History of robust business and growth 3. Reputed brand image Ranked amongst top 10 securities companies 4. Specializes in conservatively managed mutual funds 5. Sponsorships of sports events globally Strength 6. A pioneer in global investing with clients in 150+ countries
1. Internal contingency may arise due to high dependency over brokers/dealers and investment advisors. 2. Liquity pressure on company due to high fixed income. 3. Business concentrated across US increases firm’s dependency on US Weakness market.
1. Scope of market expansion: increasing offerings to customers. 2. Growth through mergers and acquisitions: Partnering/investing in foreign market to diversify on global scale. Opportunity 3.Rising demand for international stock in US between 2008 and 2011
Threats
1. Can be adversely impacted by new rules and laws: A change in law
can put pressure on profit margins, leading to change in company policy which might have cascading repercussions. 2. Financial consolidation might lead to units being merged. 3. Increasing competition: Competition from peers and new entrants in the industry.
Competition
1. State Street Global 2.Fidelity Investments 3. Raymond James Financial 4. Interactive Brokers Group 5. Wells Fargo Advisors Competitors 6. BlackRock
doc_237687775.docx