Description
SWOT ANALYSIS OF ESPIRITO SANTO FINANCIAL
Espírito Santo Financial
Parent Company
Espírito Santo Financial Group
Category
Banking
Sector
Banking and Financial Services
Tagline/ Slogan
Who knows, knows, and knows the BES.
Supports Portuguese firms and individuals abroad, and captures USP increasing trade flows.
STP
Segment
Institutions and Entrepreneurs looking for any financial assistance
Focus on countries with strong cultural and economic ties with Portugal, Target Group centred around Strategic triangle of lberia, South America and Africa.
A fully integrated and internationally diversified financial services group Positioning having Global Presence with Portuguese roots.
SWOT Analysis
1. Banco Espírito Santo one of the biggest publically quoted commercial bank in Portugal 2. It and its subsidiaries, namely BES Investment operates in Portugal, Spain, Angola and Brazil 3. Internationally BES Group is present in Angola, Brazil, Cape Verde Islands, China, Spain and the USA through small operational subsidiaries 5. It is also one of the largest insurance groups in Portugal Strength 6. One of the most popular financial services company in Portugal
1. Limited geographic presence across major European countries and also across Americas and Asian growing economies 2. Dependence on Portugese market, which in turn is dependent on EU Weakness policies
1. Acquisition of some regional banks in emerging countries to create a portfolio of strong and loyal small time retail customers. 2. SME financing in BRICS. Opportunity 3. Infrastructure leasing finance in South East Asian Countries.
1. Eurozone debt crisis. 2. The loss of confidence and growing risk aversion associated with the financial instability in the Euro Zone led to a drying up of liquidity in the money and credit markets, which was particularly noticeable in August and September 2011. Threats 3. Govt policies and EU Regulations
Competition
1. Banco De Portugal 2. Banco Finantia 3. Banco Popular Portugal 4. Banco BPI Competitors 5. Banco CISF
doc_145009167.docx
SWOT ANALYSIS OF ESPIRITO SANTO FINANCIAL
Espírito Santo Financial
Parent Company
Espírito Santo Financial Group
Category
Banking
Sector
Banking and Financial Services
Tagline/ Slogan
Who knows, knows, and knows the BES.
Supports Portuguese firms and individuals abroad, and captures USP increasing trade flows.
STP
Segment
Institutions and Entrepreneurs looking for any financial assistance
Focus on countries with strong cultural and economic ties with Portugal, Target Group centred around Strategic triangle of lberia, South America and Africa.
A fully integrated and internationally diversified financial services group Positioning having Global Presence with Portuguese roots.
SWOT Analysis
1. Banco Espírito Santo one of the biggest publically quoted commercial bank in Portugal 2. It and its subsidiaries, namely BES Investment operates in Portugal, Spain, Angola and Brazil 3. Internationally BES Group is present in Angola, Brazil, Cape Verde Islands, China, Spain and the USA through small operational subsidiaries 5. It is also one of the largest insurance groups in Portugal Strength 6. One of the most popular financial services company in Portugal
1. Limited geographic presence across major European countries and also across Americas and Asian growing economies 2. Dependence on Portugese market, which in turn is dependent on EU Weakness policies
1. Acquisition of some regional banks in emerging countries to create a portfolio of strong and loyal small time retail customers. 2. SME financing in BRICS. Opportunity 3. Infrastructure leasing finance in South East Asian Countries.
1. Eurozone debt crisis. 2. The loss of confidence and growing risk aversion associated with the financial instability in the Euro Zone led to a drying up of liquidity in the money and credit markets, which was particularly noticeable in August and September 2011. Threats 3. Govt policies and EU Regulations
Competition
1. Banco De Portugal 2. Banco Finantia 3. Banco Popular Portugal 4. Banco BPI Competitors 5. Banco CISF
doc_145009167.docx