Description
SWOT ANALYSIS OF CAIXA BANK

Caixabank

Parent Company

Caixabank (Criteria Caixabank)

Category

Investment Services

Sector

Banking and Financial Services

Tagline/ Slogan

You are the Star

USP

Strong equity with a huge asset base STP

Segment

Institutional investors and retail bankers

Institutional investors who look for investment services and retail Target Group bankers

Positioning

Leader in retail banking of Spanish market SWOT Analysis

1. Diversified across the globe through stakes, mergers and acquisitions. 2. Leader in retail banking in Spain 3. The insurance group VidaCaixaGrupo is the leader in the Spanish life insurance and pension market 4. Offers services like Universal banking, insurance, investment holdings 5. Over 10 million customers are served with a strong employee base Strength of over 25,000

1.Highly dependent on domestic economic conditions 2. Extremely stiff competition from major investment services global Weakness companies

Opportunity

1. Scope of growth through strategic Alliances and global expansions

2.Geographic expansion through buying stakes 3.Mergers could boost the company’s position in the market

1.Risk of recession in Spain. 2.Adversly affected by regulations and laws. Threats 3.Exposure to high sovereign risk. Competition

1.BlackRock Inc 2.Franklin Resources 3.Ameriprise Financial Inc 4.Compagnie Benelux Participations S.A. 5.Dinamia Capital Privado 6.Corporacion Financiera Alba 7.State Street Corp 8.IGM Financial Inc Competitors 9.Northen Trust Corporation



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