Description
SWOT ANALYSIS OF BANCO OCCIDENTAL
Banco Occidental Parent Company Category Sector Tagline/ Slogan Banco Occidental de Descuento Banking Banking and Financial Services Regional expertise in Petroleum, Industrial, Commercial and Agriculture. STP Segment Target Group For the various banking needs of the people of Zuila. Companies, Individuals. To provide financial products and services with greater added value for creating a mutually beneficial relationship through the agencies SWOT Analysis 1. It is Venezuela’s leading bank in terms of deposits. 2. It serves 4 million customers nationwide. 3. Company has 7,500 employees and around 350 offices throughout the country covering 19 Venezuelan States, as well as the Capital Region. 4. The Bank is based in Maracaibo cityof Zuila State. Itis Venezuela's leading oil-producing region and the bank commands a strong market position in Zuila. 1. Concentration risk as almost all of deposits come from Zuila state. 2. Majority of their portfolio of clients are contractors and subcontractors of the Venezuelan oil industry which means any adverse development in that particular sector can effect the
USP
Positioning
Strength
Weakness
existence of the bank. 3.Lags behind in terms of market capitalization as it commands only small share of Venezuelan market 1.It has regional expertise of Petroleum, it can open up a bank specifically for Petroleum and Gas companies that will provide them specific products as per their needs in a large economy like India and other countries like Sudan which has huge oil reserves. 2.They can enter the Russian retail banking market. 3.They can start providing loans and advisory services to the small scale industries and agriculture sector in Bangladesh. 1.Being present in an Oil export economy, they face huge threat from Global political and economic shifts. 2.Euro zone crisis. 3.Venezuelan President has threatened that he will nationalize the private banks which donot finance agricultural projects promoted by his government. Competition 1.Banco Industrial de Venezuela 2.BBVA Banco Provincial 3.Banco de Venezuela
Opportunity
Threats
Competitors
doc_655139121.docx
SWOT ANALYSIS OF BANCO OCCIDENTAL
Banco Occidental Parent Company Category Sector Tagline/ Slogan Banco Occidental de Descuento Banking Banking and Financial Services Regional expertise in Petroleum, Industrial, Commercial and Agriculture. STP Segment Target Group For the various banking needs of the people of Zuila. Companies, Individuals. To provide financial products and services with greater added value for creating a mutually beneficial relationship through the agencies SWOT Analysis 1. It is Venezuela’s leading bank in terms of deposits. 2. It serves 4 million customers nationwide. 3. Company has 7,500 employees and around 350 offices throughout the country covering 19 Venezuelan States, as well as the Capital Region. 4. The Bank is based in Maracaibo cityof Zuila State. Itis Venezuela's leading oil-producing region and the bank commands a strong market position in Zuila. 1. Concentration risk as almost all of deposits come from Zuila state. 2. Majority of their portfolio of clients are contractors and subcontractors of the Venezuelan oil industry which means any adverse development in that particular sector can effect the
USP
Positioning
Strength
Weakness
existence of the bank. 3.Lags behind in terms of market capitalization as it commands only small share of Venezuelan market 1.It has regional expertise of Petroleum, it can open up a bank specifically for Petroleum and Gas companies that will provide them specific products as per their needs in a large economy like India and other countries like Sudan which has huge oil reserves. 2.They can enter the Russian retail banking market. 3.They can start providing loans and advisory services to the small scale industries and agriculture sector in Bangladesh. 1.Being present in an Oil export economy, they face huge threat from Global political and economic shifts. 2.Euro zone crisis. 3.Venezuelan President has threatened that he will nationalize the private banks which donot finance agricultural projects promoted by his government. Competition 1.Banco Industrial de Venezuela 2.BBVA Banco Provincial 3.Banco de Venezuela
Opportunity
Threats
Competitors
doc_655139121.docx