STRATEGIES FOR DIRECT MARKETING

S

sunandaC

Sunanda K. Chavan
STRATEGIES FOR DIRECT MARKETING

Strategies for direct marketing a product or service to the target customer would normally encompass the following equally importance elements:

Planning the product offer

Pricing policy

Media strategy

Distributing

Evolving the basic strategy for direct marketing requires a careful study of the market and the product, and logical planning
 
sunandaC said:
STRATEGIES FOR DIRECT MARKETING

Strategies for direct marketing a product or service to the target customer would normally encompass the following equally importance elements:

Planning the product offer

Pricing policy

Media strategy

Distributing

Evolving the basic strategy for direct marketing requires a careful study of the market and the product, and logical planning
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