Social marketing

sushobhan

Sushobhan Sanyal
Hello everyone,

please i have an urgent requirement of notes on Social Marketing. Can anyone provide me with notes on Social marketing. I need it for my thesis work
 
Social Marketing is the application of commercial marketing systems to the analysis, preparing, performance, and evaluation of programs meant to impact the voluntary behavior of target people so as to enhance their personal welfare and that of their society.
 
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