Description
In the world of entrepreneurship, your vision solidifies your resolve when things get tough, and it reminds you why you went into business in the first place.
Brochure
More information from http://www.researchandmarkets.com/reports/2212808/
Small Business, Big Vision. Lessons on How to Dominate Your Market from
Self-Made Entrepreneurs Who Did it Right
Description: Lessons in applying passion and perseverance from prominent entrepreneurs
In the world of entrepreneurship, your vision solidifies your resolve when things get tough, and it reminds
you why you went into business in the first place. Authors, brothers, and serial entrepreneurs, Matthew and
Adam Toren have compiled a wealth of valuable information on the passionate and pragmatic realities of
starting your own business. They've also gathered insights from some of the world's most successful
entrepreneurs. This book delivers the information that both established and budding entrepreneurs need,
explains how to implement that information, and validates each lesson with real-world examples.
Small Business, Big Vision provides inspiration and practical advice on everything from creating a one-page
business plan to setting up an advisory board, and also delivers a call to social entrepreneurship and
sustainable business practices. This powerful book:
- Offers instruction in whether and how to seek investors
- Outlines the pros and cons of hiring employees and provides guidance on how to find the best outsourced
workers
- Presents a comprehensive action plan for effective social media marketing
- Explains how to build an information empire and become an expert
Small Business, Big Vision proves that with a flexible mindset, practical skills, and the passion to keep
pushing forward, entrepreneurs can find success, even in today's ever-changing business landscape.
Contents: Foreword Gary Whitehill xi
Preface xvii
Acknowledgments xxi
Permissions xxii
Introduction 1
Why You Need This Book and Why You Need a Big Vision 1
Our Story 3
Chapter 1 The Importance of Having BIG Vision 9
Entrepreneurial Profile: Dan Schawbel of Millennial Branding, LLC 13
Fuel Your Fire with Passion and Perseverance 16
Entrepreneurial Profile: Siamak Taghaddos and David Hauser of Grasshopper Group 22
Chapter 2 Rethinking Your Business Plan 25
The One-Page Business Plan 29
Entrepreneurial Profile: Brent Oxley of HostGator.com 35
The Finance-Centered Plan 38
Entrepreneurial Profile: Brock Blake of FundingUniverse 46
Chapter 3 Investors Out—Collaborators In! 51
Investors: A Question of Need versus Want 54
Entrepreneurial Profile: Gabriel Shaoolian of Blue Fountain Media 58
When Your Needs Call for Investors 62
Collaboration Is Key 63
An Advisory Board as a Replacement for Investors 65
Entrepreneurial Profile: Anita Campbell of Small Business Trends and BizSugar.com 69
Chapter 4 Hiring Employees: The Good, the Bad, and the Alternatives 77
The Magic of Leveraging Your Time 79
The Downside of Hiring Employees 80
Entrepreneurial Profile: Ali Brown of Ali International 83
The Best of Both Worlds 89
How to Find the Best Outsourced Workers 94
Entrepreneurial Profile: Daven Michaels of 123Employee.com 96
Chapter 5 Laser-Sighted Marketing through Social Media 101
The Magic of Social Media Marketing 106
Entrepreneurial Profile: Gary Vaynerchuk of Wine Library TV 108
Four Keys to Social Media Marketing Success 111
Entrepreneurial Profile: Mike Roberts of SpyFu.com 123
Chapter 6 From Entrepreneur to Icon: Achieving Expert Status 129
Embracing Your Expertise 132
Building Your Information Empire 133
Entrepreneurial Profile: Shama Hyder Kabani of The Marketing Zen Group 139
Chapter 7 The Socially Responsible Entrepreneur: It’s Not Always about You 143
Social Entrepreneurship Is True Entrepreneurship 146
Entrepreneurial Profile: Adam Braun of Pencils of Promise 148
Sustainability Is the New Bottom Line 151
Entrepreneurial Profile: Scott Harrison of charity: water 155
Chapter 8 Pulling a 180: The Business Turnaround 159
Flexibility Allows for Transformation 162
Entrepreneurial Profile: Matt Mickiewicz of SitePoint and 99designs 167
What to Do Before You Give Up 171
Entrepreneurial Profile: Mike Michalowicz of The Toilet Paper Entrepreneur 177
Afterword 183
Resources 187
Epigraph Sources 195
Index
Ordering: Order Online - http://www.researchandmarkets.com/reports/2212808/
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Product Name: Small Business, Big Vision. Lessons on How to Dominate Your Market from Self-
Made Entrepreneurs Who Did it Right
Web Address: http://www.researchandmarkets.com/reports/2212808/
Office Code: SCDVDD16
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In the world of entrepreneurship, your vision solidifies your resolve when things get tough, and it reminds you why you went into business in the first place.
Brochure
More information from http://www.researchandmarkets.com/reports/2212808/
Small Business, Big Vision. Lessons on How to Dominate Your Market from
Self-Made Entrepreneurs Who Did it Right
Description: Lessons in applying passion and perseverance from prominent entrepreneurs
In the world of entrepreneurship, your vision solidifies your resolve when things get tough, and it reminds
you why you went into business in the first place. Authors, brothers, and serial entrepreneurs, Matthew and
Adam Toren have compiled a wealth of valuable information on the passionate and pragmatic realities of
starting your own business. They've also gathered insights from some of the world's most successful
entrepreneurs. This book delivers the information that both established and budding entrepreneurs need,
explains how to implement that information, and validates each lesson with real-world examples.
Small Business, Big Vision provides inspiration and practical advice on everything from creating a one-page
business plan to setting up an advisory board, and also delivers a call to social entrepreneurship and
sustainable business practices. This powerful book:
- Offers instruction in whether and how to seek investors
- Outlines the pros and cons of hiring employees and provides guidance on how to find the best outsourced
workers
- Presents a comprehensive action plan for effective social media marketing
- Explains how to build an information empire and become an expert
Small Business, Big Vision proves that with a flexible mindset, practical skills, and the passion to keep
pushing forward, entrepreneurs can find success, even in today's ever-changing business landscape.
Contents: Foreword Gary Whitehill xi
Preface xvii
Acknowledgments xxi
Permissions xxii
Introduction 1
Why You Need This Book and Why You Need a Big Vision 1
Our Story 3
Chapter 1 The Importance of Having BIG Vision 9
Entrepreneurial Profile: Dan Schawbel of Millennial Branding, LLC 13
Fuel Your Fire with Passion and Perseverance 16
Entrepreneurial Profile: Siamak Taghaddos and David Hauser of Grasshopper Group 22
Chapter 2 Rethinking Your Business Plan 25
The One-Page Business Plan 29
Entrepreneurial Profile: Brent Oxley of HostGator.com 35
The Finance-Centered Plan 38
Entrepreneurial Profile: Brock Blake of FundingUniverse 46
Chapter 3 Investors Out—Collaborators In! 51
Investors: A Question of Need versus Want 54
Entrepreneurial Profile: Gabriel Shaoolian of Blue Fountain Media 58
When Your Needs Call for Investors 62
Collaboration Is Key 63
An Advisory Board as a Replacement for Investors 65
Entrepreneurial Profile: Anita Campbell of Small Business Trends and BizSugar.com 69
Chapter 4 Hiring Employees: The Good, the Bad, and the Alternatives 77
The Magic of Leveraging Your Time 79
The Downside of Hiring Employees 80
Entrepreneurial Profile: Ali Brown of Ali International 83
The Best of Both Worlds 89
How to Find the Best Outsourced Workers 94
Entrepreneurial Profile: Daven Michaels of 123Employee.com 96
Chapter 5 Laser-Sighted Marketing through Social Media 101
The Magic of Social Media Marketing 106
Entrepreneurial Profile: Gary Vaynerchuk of Wine Library TV 108
Four Keys to Social Media Marketing Success 111
Entrepreneurial Profile: Mike Roberts of SpyFu.com 123
Chapter 6 From Entrepreneur to Icon: Achieving Expert Status 129
Embracing Your Expertise 132
Building Your Information Empire 133
Entrepreneurial Profile: Shama Hyder Kabani of The Marketing Zen Group 139
Chapter 7 The Socially Responsible Entrepreneur: It’s Not Always about You 143
Social Entrepreneurship Is True Entrepreneurship 146
Entrepreneurial Profile: Adam Braun of Pencils of Promise 148
Sustainability Is the New Bottom Line 151
Entrepreneurial Profile: Scott Harrison of charity: water 155
Chapter 8 Pulling a 180: The Business Turnaround 159
Flexibility Allows for Transformation 162
Entrepreneurial Profile: Matt Mickiewicz of SitePoint and 99designs 167
What to Do Before You Give Up 171
Entrepreneurial Profile: Mike Michalowicz of The Toilet Paper Entrepreneur 177
Afterword 183
Resources 187
Epigraph Sources 195
Index
Ordering: Order Online - http://www.researchandmarkets.com/reports/2212808/
Order by Fax - using the form below
Order by Post - print the order form below and send to
Research and Markets,
Guinness Centre,
Taylors Lane,
Dublin 8,
Ireland.
Page 1 of 2
Fax Order Form
To place an order via fax simply print this form, fill in the information below and fax the completed form to 646-607-1907 (from
USA) or +353-1-481-1716 (from Rest of World). If you have any questions please visit
http://www.researchandmarkets.com/contact/
Order Information
Please verify that the product information is correct.
Product Format
Please select the product format and quantity you require:
* Shipping/Handling is only charged once per order.
Contact Information
Please enter all the information below in BLOCK CAPITALS
Product Name: Small Business, Big Vision. Lessons on How to Dominate Your Market from Self-
Made Entrepreneurs Who Did it Right
Web Address: http://www.researchandmarkets.com/reports/2212808/
Office Code: SCDVDD16
Quantity
Hard Copy
(Paper back):
USD 106 + USD 28 Shipping/Handling
Title: Mr
Mrs Dr
Miss Ms
Prof
First Name:
Last Name:
Email Address: *
Job Title:
Organisation:
Address:
City:
Postal / Zip Code:
Country:
Phone Number:
Fax Number:
* Please refrain from using free email accounts when ordering (e.g. Yahoo, Hotmail, AOL)
Page 2 of 2
Payment Information
Please indicate the payment method you would like to use by selecting the appropriate box.
Please fax this form to:
(646) 607-1907 or (646) 964-6609 - From USA
+353-1-481-1716 or +353-1-653-1571 - From Rest of World
Pay by credit card:
You will receive an email with a link to a secure webpage to enter your
credit card details.
Pay by check: Please post the check, accompanied by this form, to:
Research and Markets,
Guinness Center,
Taylors Lane,
Dublin 8,
Ireland.
Pay by wire transfer:
Please transfer funds to:
Account number
833 130 83
Sort code
98-53-30
Swift code
ULSBIE2D
IBAN number
IE78ULSB98533083313083
Bank Address
Ulster Bank,
27-35 Main Street,
Blackrock,
Co. Dublin,
Ireland.
If you have a Marketing Code please enter it below:
Marketing Code:
Please note that by ordering from Research and Markets you are agreeing to our Terms and Conditions at
http://www.researchandmarkets.com/info/terms.asp
doc_150746978.pdf