abhishreshthaa

Abhijeet S
Pest Analysis On Aramark Corporation : Aramark Corporation, known commonly as Aramark, is an American food, facilities, and clothing provider supplying businesses, educational institutions, sports facilities, and health care institutions. It is headquartered at the Aramark Tower in Center City Philadelphia, Pennsylvania.[1] Aramark’s revenues reached $12.3 billion USD in 2009 and was listed as the 189th largest employer on the FORTUNE 500.


Aramark was founded in 1936 by Davre Davidson,[3] who began providing vending services to plant employees in the aviation industry in Southern California. In 1959, Davidson partnered with William Fishman to establish ARA (Automatic Retailers of America), which became publicly traded a year later in 1960.

In 1968, Aramark provided services at the Mexico City Olympic Games, the first of 14 games they have serviced, including Athens in 2004 and Beijing in 2008.[4]

In 1969, ARA officially becomes ARA Services, to reflect its growing range of businesses.

In 1983, Joseph Neubauer was elected CEO of ARA Services and a year later, in 1984, Neubauer led a group of executives to fend off a hostile takeover bid by coordinating a management buyout.[5]

ARA Services changes its name to ARAMARK in 1994.

In 2004, Aramark acquired a 90% stake in the Ireland catering company Campbell Catering.

In 2001, Aramark returns to the New York Stock Exchange as a public company under the RMK ticker. In 2006, a group of investors led by Neubauer proposed the acquisition of all outstanding shares of the Aramark Corporation, which was approved by shareholders. The merger was completed in 2007.


PEST Analysis

A PEST analysis looks at the Political, Economic, Social and Technological drivers of a particular industry. PEST are external factors that must be analyzed and understood in order for an organization to succeed. The PEST analysis focuses on the external forces that affects the organization. It is most useful when used together with other tools such as the SWOT analysis.

Political

The government also affects the recruitment process of the company. Government regulations concerning Equal Employment Opportunity set the framework within which a recruitment program must function (Sims 2002). The company must adhere to the legal requirements and regulations set by the government and other governing bodies. One of the considerations is Equal Employment Opportunity.

Economic

Economic trends can influence both the number of people pursuing certain occupations and the demand for their services.

Social

The consumers and the labor market are both changing. There are changes in the requirement of every consumer. The labor market is changing causing alternative employment arrangements such as flexible working to become popular. Social attitudes about particular types of employment affect the supply of potential employees.



Technological

Technological innovations can improve production efficiency, quality and speed. New technology is changing how organizations operate.

Technological advances may affect jobs.
 
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