netrashetty

Netra Shetty
Jones Soda Co. is a beverage company based in South Lake Union, Seattle, Washington.[1][2] It bottles and distributes soft drinks, non-carbonated beverages, energy drinks, and candy. Jones Soda is a carbonated soft drink that has many unusual flavors that are not offered by other soft drink makers.

CEO

William Meissner
Chairman of the Board

Richard Eiswirth
Director

Susan Schreter
Director

Matthew Kellogg

Director

Michael Fleming
Director

Mills Brown
CFO

Michael O’Brien

Sales

Thomas O'Neill


The structural needs of expansion and growth are satisfied by the functional structure but only up to a limit. There comes a time in the life of organizations when growth and increasing complexity in term of geographic expansion, market segmentation and diversification make the functional structure in adequate. Second most common type of structure can be organized by:

- Geographic area

- Product or service

- Customer

- Process

o Advantages

- Clear accountability

- Higher employee morale

- Creates career development opportunities for managers

- Allows local control of situations

- Leads to a competitive climate within an organization

- Allows new businesses and products to be added easily

o Disadvantages

- Can be costly to set up

- Each division requires functional specialists

- Duplication of staff services, facilities, and personnel

- Managers must be well qualified

- Requires an elaborate, headquarters-driven control system

- Competition between divisions may become so intense that it is dysfunctional

4. The Strategic Business Unit (SBU)

Any part of a business organization, which is treated separately for strategic management purposes. When organizations face difficulty in managing divisional operations due to an increasing diversity, size, and number of divisions, it becomes difficult for the top management to exercise strategic control. Here, the concept of an SBU is helpful in creating an SBU-organizational structure. In multidivisional organizations, an SBU structure can greatly facilitate strategy-implementation efforts.

Advantages of Strategic Business Unit (SBU)

º Establishes coordination between divisions having common strategic interests.

º Facilitates strategic management and control of large, diverse organizations.

º Fixes accountability at the level of distinct business units.

Disadvantages of Strategic Business Unit (SBU)

º There are too many different SBUs to handle effectively in a large, diverse organisation.

º Difficulty in assigning responsibility and defining autonomy for SBU heads.

º Addition of another layer of management between corporate and divisional management.
 
Last edited:
Jones Soda Co. is a beverage company based in South Lake Union, Seattle, Washington.[1][2] It bottles and distributes soft drinks, non-carbonated beverages, energy drinks, and candy. Jones Soda is a carbonated soft drink that has many unusual flavors that are not offered by other soft drink makers.

CEO

William Meissner
Chairman of the Board

Richard Eiswirth
Director

Susan Schreter
Director

Matthew Kellogg

Director

Michael Fleming
Director

Mills Brown
CFO

Michael O’Brien

Sales

Thomas O'Neill


The structural needs of expansion and growth are satisfied by the functional structure but only up to a limit. There comes a time in the life of organizations when growth and increasing complexity in term of geographic expansion, market segmentation and diversification make the functional structure in adequate. Second most common type of structure can be organized by:

- Geographic area

- Product or service

- Customer

- Process

o Advantages

- Clear accountability

- Higher employee morale

- Creates career development opportunities for managers

- Allows local control of situations

- Leads to a competitive climate within an organization

- Allows new businesses and products to be added easily

o Disadvantages

- Can be costly to set up

- Each division requires functional specialists

- Duplication of staff services, facilities, and personnel

- Managers must be well qualified

- Requires an elaborate, headquarters-driven control system

- Competition between divisions may become so intense that it is dysfunctional

4. The Strategic Business Unit (SBU)

Any part of a business organization, which is treated separately for strategic management purposes. When organizations face difficulty in managing divisional operations due to an increasing diversity, size, and number of divisions, it becomes difficult for the top management to exercise strategic control. Here, the concept of an SBU is helpful in creating an SBU-organizational structure. In multidivisional organizations, an SBU structure can greatly facilitate strategy-implementation efforts.

Advantages of Strategic Business Unit (SBU)

º Establishes coordination between divisions having common strategic interests.

º Facilitates strategic management and control of large, diverse organizations.

º Fixes accountability at the level of distinct business units.

Disadvantages of Strategic Business Unit (SBU)

º There are too many different SBUs to handle effectively in a large, diverse organisation.

º Difficulty in assigning responsibility and defining autonomy for SBU heads.

º Addition of another layer of management between corporate and divisional management.

hello netra,

Please check attachment for Organisational Chart of JONES SODA CO, so please download and check it.
 

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