notes on consumer behaviour....uploaded chapter wise

hey can you please mail me this material, im having my eaxms. it will really help

thank you
regards
apoorva

apoorvagupta1910 'at' gmail.com
 
Consumer behavior is very important to understand because there are so many advertising which causes clutter in advertising. These is the major concern and because of that customer retention is very difficult task however the company are focusing on their advertising and marketing strategy to induce consumer and build a strong relationship with them.
 
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