Marketing and educational institution

C

cats03014

Cats Dhubri
Dear Sir,

Can any one provide me with suggestion on "How to promote an educational Institution in a market where most of the customers are from lower/mid income group".

Thanks in anticipation.
 
You will follow general marketing principles. Do STPD > Come up with Competitive advantage > Figure out USP > Define brand communication > Do integrated marketing > Do Product Price Place Promotion > Execute :)

Can you help us with more info on the above and we can help you to define the strategy better.
 
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