Hi all,
It gives us immense pleasure to bring forth, the first edition of Mandi. A marketing magazine at heart, we try to bring insights, business ideas, avenues and potential areas of this stimulating field of business. The name 'Mandi' captures the essence of our initiative, an attempt to go right where the action is. The theme of the current edition: Offbeat Avenues in Marketing, Marketing in FMCG, services, B2B are avenues that stare at your face when you think of this broad field of business. In this edition, we try to bring to light, a few areas that hold potential, have similar or even tougher challenges, and most importantly avenues where marketing plays a pivotal role.
The magazine can be accessed from the link :
http://iimindore360 .com/iimi/ musings/images/ Mandi_Volume1_ July08.pdf
Please send your feedback and comments to mandi.iimi@gmail. com
Kindly circulate this among the student community of your institute.
It gives us immense pleasure to bring forth, the first edition of Mandi. A marketing magazine at heart, we try to bring insights, business ideas, avenues and potential areas of this stimulating field of business. The name 'Mandi' captures the essence of our initiative, an attempt to go right where the action is. The theme of the current edition: Offbeat Avenues in Marketing, Marketing in FMCG, services, B2B are avenues that stare at your face when you think of this broad field of business. In this edition, we try to bring to light, a few areas that hold potential, have similar or even tougher challenges, and most importantly avenues where marketing plays a pivotal role.
The magazine can be accessed from the link :
http://iimindore360 .com/iimi/ musings/images/ Mandi_Volume1_ July08.pdf
Please send your feedback and comments to mandi.iimi@gmail. com
Kindly circulate this among the student community of your institute.
