Belkin International, Inc., is a global manufacturer of computer hardware that specializes in connectivity devices, headquartered in Playa Vista, Los Angeles, California.[1] Belkin sells in both the consumer and the commercial business-to-business (B2B) market, with various product lines including routers, iPod and iPhone accessories, mobile computing accessories, surge protectors, switches, hubs (USB and computer network), cables, KVM switches, racks and enclosures, and other peripherals.
Our HR & Administrative Support team helps sustain Belkin’s entire company infrastructure. Our Human Resources group sees Belkin employees as its customers. HR works to continually provide every Belkin member with information and services related to our employee benefits, including health insurance and a multitude of others. The team helps with employee relations and safety policies and is also charged with the all-important task of administering Belkin’s biweekly payroll.
Belkin Careers retention
Performance Based Compensation Packages
Employee Assistance Program
Corporate Wellness Program
Career Path Planning
Training and Development Opportunities
Comprehensive Safety Program
Employee Recognition Awards
Salary Packaging Options
Employee Referral Program
Corporate rates for private health insurance
Family friendly conditions
Staff discounts
International employment opportunities
“I found out the other day that Belkin’s lead online sales rep has been paying people to write fake positive reviews of his products on sites like Amazon.com and Newegg,” Mr. Parsa wrote. “He’s been using Amazon’s Mechanical Turk program to do so (it’s a service where people can get paid to do small menial tasks). This is pretty awful, especially when you consider that the products whose rankings this guy is trying to boost are consistently rated the lowest by real reviewers who say they don’t work as advertised.”
Mr. Parsa sent me links, and sure enough, it was all true. Here were online ads, seeking people who would write positive reviews of Belkin products for 65 cents; here was a link to Mike Bayard’s LinkedIn profile, identifying him as a Belkin online sales rep. Later, our hero also discovered that the same guy had been posting five-star Amazon reviews for Belkin products under pseudonyms.
No sooner had Mr. Parsa’s discovery hit Slashdot, Digg, Engadget and Gizmodo than–poof!–those online ads vanished, along with Mike Bayard’s LinkedIn profile. (Mr. Parsa was smart enough to snap screenshots while they still existed, however.)
Belkin has now responded with an online statement, asserting that it had no idea the unethical manipulations were going on, and that a rogue employee was at work.
There’s no gray area here, no possible room for doubt: manipulating online reviews is contemptible. It violates our trust in the Web’s ability to harness the wisdom of the masses.
Frankly, I have a hard time believing that a Belkin employee would go to these lengths without his superiors’ knowledge. But whether Belkin knew what was going on or not, I’m happy to see the company taking down all of the manipulated and phony reviews. And I’m even happier to nominate newly hatched investigative reporter Arlen Parsa as Internet Hero of the Week.
Belkin Corporation, the global leader in connectivity solutions, offers a range of innovations for the computer, electronics, and mobile consumer. With a diverse and far-reaching product mix consisting of home and enterprise networking, audio video solutions, KVM (keyboard/video/mouse) and peripheral sharing, power protection and cabling, as well as USB and FireWire® devices, Belkin extends its reach to Bluetooth™, cellular, PDA, iPod™, and other solutions for mobile computing. Belkin has introduced multiple types of messaging services that allow users to send or receive email, voice mail, faxes, and mobile text messages through one IP-based portal, from any computer and web-enabled device.
Our HR & Administrative Support team helps sustain Belkin’s entire company infrastructure. Our Human Resources group sees Belkin employees as its customers. HR works to continually provide every Belkin member with information and services related to our employee benefits, including health insurance and a multitude of others. The team helps with employee relations and safety policies and is also charged with the all-important task of administering Belkin’s biweekly payroll.
It has twice made the Inc. magazine's list of 500 fastest-growing privately held companies in the United States. Belkin, previously headquartered in Compton, California, moved 18 miles (29 km) to new corporate headquarters in Playa Vista in February 2010.[2] Belkin also has major offices across the globe, such as in the United Kingdom, the Netherlands, Hong Kong, and Australia.
Our HR & Administrative Support team helps sustain Belkin’s entire company infrastructure. Our Human Resources group sees Belkin employees as its customers. HR works to continually provide every Belkin member with information and services related to our employee benefits, including health insurance and a multitude of others. The team helps with employee relations and safety policies and is also charged with the all-important task of administering Belkin’s biweekly payroll.
Belkin Careers retention
Performance Based Compensation Packages
Employee Assistance Program
Corporate Wellness Program
Career Path Planning
Training and Development Opportunities
Comprehensive Safety Program
Employee Recognition Awards
Salary Packaging Options
Employee Referral Program
Corporate rates for private health insurance
Family friendly conditions
Staff discounts
International employment opportunities
“I found out the other day that Belkin’s lead online sales rep has been paying people to write fake positive reviews of his products on sites like Amazon.com and Newegg,” Mr. Parsa wrote. “He’s been using Amazon’s Mechanical Turk program to do so (it’s a service where people can get paid to do small menial tasks). This is pretty awful, especially when you consider that the products whose rankings this guy is trying to boost are consistently rated the lowest by real reviewers who say they don’t work as advertised.”
Mr. Parsa sent me links, and sure enough, it was all true. Here were online ads, seeking people who would write positive reviews of Belkin products for 65 cents; here was a link to Mike Bayard’s LinkedIn profile, identifying him as a Belkin online sales rep. Later, our hero also discovered that the same guy had been posting five-star Amazon reviews for Belkin products under pseudonyms.
No sooner had Mr. Parsa’s discovery hit Slashdot, Digg, Engadget and Gizmodo than–poof!–those online ads vanished, along with Mike Bayard’s LinkedIn profile. (Mr. Parsa was smart enough to snap screenshots while they still existed, however.)
Belkin has now responded with an online statement, asserting that it had no idea the unethical manipulations were going on, and that a rogue employee was at work.
There’s no gray area here, no possible room for doubt: manipulating online reviews is contemptible. It violates our trust in the Web’s ability to harness the wisdom of the masses.
Frankly, I have a hard time believing that a Belkin employee would go to these lengths without his superiors’ knowledge. But whether Belkin knew what was going on or not, I’m happy to see the company taking down all of the manipulated and phony reviews. And I’m even happier to nominate newly hatched investigative reporter Arlen Parsa as Internet Hero of the Week.
Belkin Corporation, the global leader in connectivity solutions, offers a range of innovations for the computer, electronics, and mobile consumer. With a diverse and far-reaching product mix consisting of home and enterprise networking, audio video solutions, KVM (keyboard/video/mouse) and peripheral sharing, power protection and cabling, as well as USB and FireWire® devices, Belkin extends its reach to Bluetooth™, cellular, PDA, iPod™, and other solutions for mobile computing. Belkin has introduced multiple types of messaging services that allow users to send or receive email, voice mail, faxes, and mobile text messages through one IP-based portal, from any computer and web-enabled device.
Our HR & Administrative Support team helps sustain Belkin’s entire company infrastructure. Our Human Resources group sees Belkin employees as its customers. HR works to continually provide every Belkin member with information and services related to our employee benefits, including health insurance and a multitude of others. The team helps with employee relations and safety policies and is also charged with the all-important task of administering Belkin’s biweekly payroll.
It has twice made the Inc. magazine's list of 500 fastest-growing privately held companies in the United States. Belkin, previously headquartered in Compton, California, moved 18 miles (29 km) to new corporate headquarters in Playa Vista in February 2010.[2] Belkin also has major offices across the globe, such as in the United Kingdom, the Netherlands, Hong Kong, and Australia.
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