Description
As economic markets and drivers fluctuate, the need for more market-driven insight and competitor intelligence is a critical component to understanding trends and planning for them rather than reacting.
As economic markets and drivers fluctuate, the need
for more market-driven insight and competitor intelligence
is a critical component to understanding trends and
planning for them rather than reacting. Custom Business
Intelligence consulting from Experian enables you to
identify and manage changes in the marketplace to
improve business objectives for growth and revenue
protection in any market environment.
Custom Business Intelligence is a
comprehensive consultative offering
that provides access to best practices,
industry benchmarks and competitive
market intelligence. Leveraging
Experian’s rich data sources and
analytical expertise, clients will have
access to in-depth studies that provide
insight for building strategies and
solving specific business issues.
Implement best practices
across your organization
Get key insights to unique challenges
from industry experts who provide
analysis, interpretations and
recommendations based on an
enterprise perspective. This consulting
service facilitates better decision
making by evaluating your progress
toward your objectives in an interactive
and collaborative environment and helps
you make adjustments as needed.
Gain a big-picture market perspective
Understand your customer base
relative to the overall industry and
your peers to establish measures of
success. Our consultants can help
you address the following topics to
strengthen your decision-making
process in adjusting strategies:
• Industry and peer benchmarks
• Market assessment and profile
• Market, product and
geographical penetration
• Wallet and spend share
• Cross-sell penetration
• Campaign planning analytics
• Market or product churn
• Score and population migration
• Portfolio risk
• Acquisition and retention strategies
Custom Business
Intelligence
Superior decisions to help attain
your business goals
Make strategic decisions with insight
Improve your critical business
planning to ensure focus is placed
on market segments most relevant to
your business. Identify new market
opportunities by understanding
where your competitors are weakest,
and conserve costs by avoiding
oversaturated market sectors. Evaluate
consumer credit quality, and mitigate
risk based on our delinquency and
bankruptcy data. Better assess strategic
pricing and product offerings, and target
customers with compelling cross-sell
campaigns. Anticipate consumer
behavior to market shifts and respond
quickly to sudden changes in industry
dynamics with recommended midcourse
marketing adjustments.
Measure results for ongoing success
Implemented strategies from
Custom Business Intelligence should
be measured on an ongoing basis
and refined, if and where necessary.
Successes realized in key footprint
markets or campaigns can be applied
to new regions or product lines. Use
updated business intelligence to assess
the market and refine your plans as the
market and consumer base change.
About Decision Analytics
Experian’s Decision Analytics
business combines data intelligence,
analytics, software and consulting to
help clients optimize profitability and
improve performance. Its enterprise-
wide decisioning capabilities enable
clients to manage and mitigate credit
risk; prevent, detect and reduce fraud;
meet regulatory obligations; and gain
operational efficiencies. Trusted
by leading businesses worldwide,
Experian’s Decision Analytics business
provides the intelligence to make
accurate and informed decisions to
help clients better manage their
customer relationships.
To find out more about Custom
Business Intelligence, contact your
local Experian sales representative
or call 1 888 414 1120.
Business Intelligence offerings
Custom
Business
Intelligence
• Unique problem-solving
• Client-specific definitions
• Bureau and client master file data
Industry
Business
Intelligence
• Solves for specific industry challenges with unique
reporting and metrics developed for each portfolio view
• Modular component reporting packages
• Bureau and client master file data
Business
Intelligence
360°
SM
• Global market trends by portfolio and industry
• Add-on options for custom peer group and client portfolio
• Bureau data only
• Consistent metrics across all portfolios
475 Anton Blvd.
Costa Mesa, CA 92626
T: 1 888 414 1120
www.experian.com
© 2008 Experian Information Solutions, Inc. • All rights reserved
Experian and the marks used herein are service marks or
registered trademarks of Experian Information Solutions, Inc.
Other product and company names mentioned herein may
be the trademarks of their respective owners.
06/08 • 4697-CS
doc_298581576.pdf
As economic markets and drivers fluctuate, the need for more market-driven insight and competitor intelligence is a critical component to understanding trends and planning for them rather than reacting.
As economic markets and drivers fluctuate, the need
for more market-driven insight and competitor intelligence
is a critical component to understanding trends and
planning for them rather than reacting. Custom Business
Intelligence consulting from Experian enables you to
identify and manage changes in the marketplace to
improve business objectives for growth and revenue
protection in any market environment.
Custom Business Intelligence is a
comprehensive consultative offering
that provides access to best practices,
industry benchmarks and competitive
market intelligence. Leveraging
Experian’s rich data sources and
analytical expertise, clients will have
access to in-depth studies that provide
insight for building strategies and
solving specific business issues.
Implement best practices
across your organization
Get key insights to unique challenges
from industry experts who provide
analysis, interpretations and
recommendations based on an
enterprise perspective. This consulting
service facilitates better decision
making by evaluating your progress
toward your objectives in an interactive
and collaborative environment and helps
you make adjustments as needed.
Gain a big-picture market perspective
Understand your customer base
relative to the overall industry and
your peers to establish measures of
success. Our consultants can help
you address the following topics to
strengthen your decision-making
process in adjusting strategies:
• Industry and peer benchmarks
• Market assessment and profile
• Market, product and
geographical penetration
• Wallet and spend share
• Cross-sell penetration
• Campaign planning analytics
• Market or product churn
• Score and population migration
• Portfolio risk
• Acquisition and retention strategies
Custom Business
Intelligence
Superior decisions to help attain
your business goals
Make strategic decisions with insight
Improve your critical business
planning to ensure focus is placed
on market segments most relevant to
your business. Identify new market
opportunities by understanding
where your competitors are weakest,
and conserve costs by avoiding
oversaturated market sectors. Evaluate
consumer credit quality, and mitigate
risk based on our delinquency and
bankruptcy data. Better assess strategic
pricing and product offerings, and target
customers with compelling cross-sell
campaigns. Anticipate consumer
behavior to market shifts and respond
quickly to sudden changes in industry
dynamics with recommended midcourse
marketing adjustments.
Measure results for ongoing success
Implemented strategies from
Custom Business Intelligence should
be measured on an ongoing basis
and refined, if and where necessary.
Successes realized in key footprint
markets or campaigns can be applied
to new regions or product lines. Use
updated business intelligence to assess
the market and refine your plans as the
market and consumer base change.
About Decision Analytics
Experian’s Decision Analytics
business combines data intelligence,
analytics, software and consulting to
help clients optimize profitability and
improve performance. Its enterprise-
wide decisioning capabilities enable
clients to manage and mitigate credit
risk; prevent, detect and reduce fraud;
meet regulatory obligations; and gain
operational efficiencies. Trusted
by leading businesses worldwide,
Experian’s Decision Analytics business
provides the intelligence to make
accurate and informed decisions to
help clients better manage their
customer relationships.
To find out more about Custom
Business Intelligence, contact your
local Experian sales representative
or call 1 888 414 1120.
Business Intelligence offerings
Custom
Business
Intelligence
• Unique problem-solving
• Client-specific definitions
• Bureau and client master file data
Industry
Business
Intelligence
• Solves for specific industry challenges with unique
reporting and metrics developed for each portfolio view
• Modular component reporting packages
• Bureau and client master file data
Business
Intelligence
360°
SM
• Global market trends by portfolio and industry
• Add-on options for custom peer group and client portfolio
• Bureau data only
• Consistent metrics across all portfolios
475 Anton Blvd.
Costa Mesa, CA 92626
T: 1 888 414 1120
www.experian.com
© 2008 Experian Information Solutions, Inc. • All rights reserved
Experian and the marks used herein are service marks or
registered trademarks of Experian Information Solutions, Inc.
Other product and company names mentioned herein may
be the trademarks of their respective owners.
06/08 • 4697-CS
doc_298581576.pdf