Celebrity in Celebrity Endorsement

abhishreshthaa

Abhijeet S
Per say, a dictionary meaning of this word is “a famous person". A person who has excelled in his / her field of action or activity. In our day to day activity, we perform many acts, may at home, at work place, on field in sports, in social life. But these acts may be daily routine or just "acts" per say giving no extra-ordinary results, not noticed by anybody surrounding, and not taken into notice by Media.


But if a person acts or performs something which gives spectacular results is noticed by masses. That person has "done something" special that we and masses can not do. He is regarded as a special person with some "extra" given by that "Almighty" above. We start feeling that he/she is great. We start celebrating his/her all acts which produce success. If the success rate for that person is very high to "deliver" same results, he becomes a "CELEBRITY". It may be in field of sports, cinema, theatre, social life, politics, and science anything but something with some special results.


But by all means these acts should be with good cause, positive results, morally good and acceptable results. Eg. A bandit queen of chambal valley was very famous, but was terror before her surrender to police. But she never becomes celebrity. But an actress Ms Seema Biswas who acted in film on "Bandit Queen" on life of that bandit, became very famous and a Celebrity.


A celebrity is perceived as god by masses. They touch their feet, create idols and worship, garland their photographs, perform "Yagnyas" for their idols performance, wait for their "Darshan" in hot sun or heavy rains for hours together, follow fashions of them - wear similar clothes or have similar hair style as that of celebrity, and on wrongside even commit suicide if celebrity FAILS to deliver results.



They have tremendous mass followings. They pull crowds with their presence only. If it is understood that BIG B is coming for shooting a film, to a particular location on a particular day , then there is big commotion in that area. Police worry about law and order situation, even young generation throng there in big nose to have glimpses of BIG B and even wait since early morning leaving aside their.


Celebrities are people who enjoy public recognition by a large share of a certain group of people. Whereas attributes like attractiveness, extraordinary lifestyle or special skills are just examples and specific common characteristics cannot be observed, it can be said that within a corresponding social group, celebrities generally differ from the social norm and enjoy a high degree of public awareness.
 
Per say, a dictionary meaning of this word is “a famous person". A person who has excelled in his / her field of action or activity. In our day to day activity, we perform many acts, may at home, at work place, on field in sports, in social life. But these acts may be daily routine or just "acts" per say giving no extra-ordinary results, not noticed by anybody surrounding, and not taken into notice by Media.


But if a person acts or performs something which gives spectacular results is noticed by masses. That person has "done something" special that we and masses can not do. He is regarded as a special person with some "extra" given by that "Almighty" above. We start feeling that he/she is great. We start celebrating his/her all acts which produce success. If the success rate for that person is very high to "deliver" same results, he becomes a "CELEBRITY". It may be in field of sports, cinema, theatre, social life, politics, and science anything but something with some special results.


But by all means these acts should be with good cause, positive results, morally good and acceptable results. Eg. A bandit queen of chambal valley was very famous, but was terror before her surrender to police. But she never becomes celebrity. But an actress Ms Seema Biswas who acted in film on "Bandit Queen" on life of that bandit, became very famous and a Celebrity.


A celebrity is perceived as god by masses. They touch their feet, create idols and worship, garland their photographs, perform "Yagnyas" for their idols performance, wait for their "Darshan" in hot sun or heavy rains for hours together, follow fashions of them - wear similar clothes or have similar hair style as that of celebrity, and on wrongside even commit suicide if celebrity FAILS to deliver results.



They have tremendous mass followings. They pull crowds with their presence only. If it is understood that BIG B is coming for shooting a film, to a particular location on a particular day , then there is big commotion in that area. Police worry about law and order situation, even young generation throng there in big nose to have glimpses of BIG B and even wait since early morning leaving aside their.


Celebrities are people who enjoy public recognition by a large share of a certain group of people. Whereas attributes like attractiveness, extraordinary lifestyle or special skills are just examples and specific common characteristics cannot be observed, it can be said that within a corresponding social group, celebrities generally differ from the social norm and enjoy a high degree of public awareness.

Hey friend, thanks for your sharing and i am sure it would help many people. Well, I also want to share some information on Celebrity in Celebrity Endorsement so that more and more people can take benefit from your thread.
 

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