Bristol-Myers Squibb Company - 4 P's | SWOT | PEST | Marketing Strategy

[Aditi707]

A detailed Brand analysis of Bristol-Myers Squibb Company includes its 4 P's of marketing | Swot Analysis | Pest Analysis | Marketing Strategy and strategic analysis of the company's business, examining its performance in the market and the global economy.

I need help for my research paper on Bristol-Myers Squibb Company for its planning, strategy, marketing, sales and competitor intelligence functions.

Please reply with any information, links to resources, project reports that can help me.

Any information and ideas will be much appreciated.

 

[jitendra05]

A detailed Brand analysis of Bristol-Myers Squibb Company includes its 4 P's of marketing | Swot Analysis | Pest Analysis | Marketing Strategy and strategic analysis of the company's business, examining its performance in the market and the global economy.

I need help for my research paper on Bristol-Myers Squibb Company for its planning, strategy, marketing, sales and competitor intelligence functions.

Please reply with any information, links to resources, project reports that can help me.

Any information and ideas will be much appreciated.

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