A.J.
Maverick
Guys, as some of you might be knowing, I'm a TYBMS student from NM College.
Having just given my Sem V exams, I have one piece of advice for you..
Whatever you do, just DON'T BUY ROMEO MASCARENHAS' book for studying SSM.
It's a horrible, pathetic, wretched, contemptible, despicable, atrociously bad book. I recommend that you look at a better author such as Christopher Lovelock.
Mr. Mascarenhas knows jack-sh1t about the service sector, and most of his explanations are just plain dumb. He keeps repeating himself over and over again, all over the book. Most of time it's painfully obvious that the guy himself is unaware of the subject on which he's "authoring" (or should I say plagiarising) a book on.
I've suffered from using Mascarenhas' book, like countless others. Don't make the same mistake.....
Having just given my Sem V exams, I have one piece of advice for you..
Whatever you do, just DON'T BUY ROMEO MASCARENHAS' book for studying SSM.
It's a horrible, pathetic, wretched, contemptible, despicable, atrociously bad book. I recommend that you look at a better author such as Christopher Lovelock.
Mr. Mascarenhas knows jack-sh1t about the service sector, and most of his explanations are just plain dumb. He keeps repeating himself over and over again, all over the book. Most of time it's painfully obvious that the guy himself is unaware of the subject on which he's "authoring" (or should I say plagiarising) a book on.
I've suffered from using Mascarenhas' book, like countless others. Don't make the same mistake.....
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