word of mouth

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    Supply Chain Management of Harland and Wolff Holdings plc

    Best known as the company that built the Titanic, Harland and Wolff Holdings plc has for more than 150 years built some of the largest and grandest vessels to ply the world's waterways. Over the course of its history, the company has built merchant ships and luxury liners, warships and fighter...
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    • brand management company analysis customer satisfaction digital marketing direct marketing internet marketing key concept market dominance market research market segmentation marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion united states word of mouth
    • Replies: 0
    • Forum: Elements Of Logistics (Logs)
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    Supply Chain Management of Hardinge Inc.

    Hardinge Inc., located in the city of Elmira, in Chemung County, New York, which is on the south-central border of upstate New York, was founded more than 100 years ago. The company is an international leader in the machine tool industry, designing, manufacturing, and selling metal cutting...
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    • brand management company analysis customer satisfaction digital marketing direct marketing internet marketing key concept market dominance market research market segmentation marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion united states word of mouth
    • Replies: 0
    • Forum: Elements Of Logistics (Logs)
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    Supply Chain Management of Harding Lawson Associates Group, Inc.

    A rising force in the engineering consulting industry, Harding Lawson Associates Group, Inc. provides engineering, environmental, and construction services related to the management of hazardous and solid wastes, as well as civil and geotechnical engineering services. During the mid-1990s...
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    • brand management company analysis customer satisfaction digital marketing direct marketing internet marketing key concept market dominance market research market segmentation marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion united states word of mouth
    • Replies: 0
    • Forum: Elements Of Logistics (Logs)
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    Supply Chain Management of Hard Rock Cafe International, Inc.

    Without rival for years, themed restaurant phenomenon Hard Rock Cafe International, Inc. has enjoyed a stellar success that has brought forth several like-minded competitors, including Planet Hollywood, Rainforest Café, and the House of Blues. The Rank Group PLC subsidiary was founded in London...
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    • brand management chain company analysis customer satisfaction digital marketing direct marketing hard internet marketing key concept management market dominance market research market segmentation marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content rock sales promotion supply united states word of mouth
    • Replies: 1
    • Forum: Elements Of Logistics (Logs)
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    Marketing Strategy of Dyson Group PLC

    Dyson's Bus Services is a privately owned bus and coach operator in Melbourne, Victoria, Australia. As a Melbourne bus company, it operates a number of bus routes under contract from the Victorian State Government. Beyond operating route services, it also owns the Cobb and Co coach company. It...
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    • Thread
    • brand management company analysis customer satisfaction digital marketing direct marketing dyson group internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix plc promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynegy Inc.

    Dynegy Inc. (NYSE: DYN), based in Houston, Texas, United States, is a large owner and operator of power plants and a player in the natural gas liquids and coal business. The corporate headquarters are in Suite 5800 in the Wells Fargo Plaza at 1000 Louisiana Street in Downtown Houston.[4] Once...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dynegy internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynea

    Statistics: Private Company Incorporated: 2001 Employees: 3,200 Sales: EUR 1.1 billion ($1.32 billion) (2003) NAIC: 325211 Plastics Material and Resin Manufacturing; 322222 Coated and Laminated Paper Manufacturing; 325520 Adhesive and Sealant Manufacturing Company Perspectives: Dynea's...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dynea internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynatech Corporation

    Statistics: Public Company Employees: 2,600 Sales: $458.4 million Stock Exchanges: NASDAQ SICs: 3825 Instruments to Measure Electricity; 3663 Radio & T.V. Equipment; 3845 Electromedical Equipment; 3674 Semiconductors & Related Devices Company History: Dynatech Corporation is one of the...
    • netrashetty
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    • brand management company analysis corporation customer satisfaction digital marketing direct marketing dynatech internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dynaction S.A.

    Statistics: Public Company Incorporated: 1982 as Cryo Diffusion Employees: 1,895 Sales: EUR 190.6 million ($220 million) (2003) Stock Exchanges: Euronext Paris Ticker Symbol: DYNP.PA NAIC: 325412 Pharmaceutical Preparation Manufacturing; 325998 All Other Miscellaneous Chemical Product and...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dynaction internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of DynCorp

    DynCorp International[2] is a United States-based private military company (PMC) and aircraft maintenance company. DynCorp receives more than 96% of its $2 billion in annual revenues from the federal government.[3] The corporate headquarters are in Falls Church, Virginia. However...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dyncorp internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dylex Limited

    Dylex Limited was one of Canada's largest retailers, involved in the operation of specialty retail stores, such as women's wear, menswear, and family stores. It was formed in 1966 as a holding company for the purchase of Tip Top Tailors through a partnership between Jimmy Kay, a Toronto-based...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dylex internet marketing key concept limited market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dyersburg Corporation

    Statistics: Public Company Incorporated: 1929 as Dyersburg Cotton Products Company Employees: 1,392 Sales: $195.9 million (1996) Stock Exchanges: New York SICs: 2253 Knit Outerwear Mills; 2262 Finishing Plants--Manmade; 2261 Finishing Plants-Cotton; 6719 Holding Companies, Not Elsewhere...
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    • brand management company analysis corporation customer satisfaction digital marketing direct marketing dyersburg internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dycom Industries, Inc.

    Statistics: Public Company Incorporated: 1969 as Mobile Home Dynamics, Inc. Employees: 5,700 Sales: $624.0 million (2002) Stock Exchanges: New York Ticker Symbol: DY NAIC: 237110 Water and Sewer Line and Related Structures Construction Key Dates: 1969: Dycom's predecessor is founded. 1984...
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    • Thread
    • brand management company analysis customer satisfaction digital marketing direct marketing dycom industries internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Dyckerhoff AG

    Dyckerhoff & Widmann AG (Dywidag) was a construction company based in Munich, Germany (formerly based in Karlsruhe, Wiesbaden and Berlin, Germany). The company was founded under the name Lang & Co. in 1865 by the German cement pioneer Wilhelm Gustav Dyckerhoff (1805–1894) in Karlsruhe...
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    • brand management company analysis customer satisfaction digital marketing direct marketing dyckerhoff internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Durkopp Adler AG

    Statistics: Public Company Incorporated: 1867 Employees: 2,000 Sales: EUR 111.5 million (2003) Stock Exchanges: Frankfurt Berlin Ticker Symbol: DKAG NAIC: 333292 Textile Machinery Manufacturing; 333921 Elevator and Moving Stairway Manufacturing; 333922 Conveyor and Conveying Equipment...
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    • adler brand management company analysis customer satisfaction digital marketing direct marketing durkopp internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duron Inc.

    Statistics: Wholly Owned Subsidiary of Sherwin-Williams Co. Incorporated: 1949 as Duron Paint Manufacturing Company Employees: 1,800 Sales: $350 million (2003) NAIC: 325510 Paint and Coating Manufacturing; 424950 Paint, Varnish, and Supplies Merchant Wholesalers; 444120 Paint and Wallpaper...
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    • brand management company analysis customer satisfaction digital marketing direct marketing duron internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duriron Company Inc.

    Statistics: Public Company Incorporated: 1912 as Duriron Casting Company Sales: $532 million Employees: 3,900 Stock Exchanges: New York SICs: 3492 Fluid Power Valves & Hose Fittings; 2822 Synthetic Rubber; 3569 General Industrial Machinery, Not Elsewhere Classified Company Perspectives: The...
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    • brand management company company analysis customer satisfaction digital marketing direct marketing duriron internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Durametallic

    Statistics: Division of The Duriron Company Incorporated: 1917 as New Era Manufacturing Company Employees: 1,550 Sales: $120 million (1993) SICs: 3053 Gaskets, Packing & Sealing Devices Company History: Durametallic is a leading name in mechanical seals used on industrial pumps to prevent...
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    • brand management company analysis customer satisfaction digital marketing direct marketing durametallic internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duracell International Inc.

    Duracell is a brand of batteries manufactured by Procter & Gamble. Additionally, Duracell owns the Procell professional-use brand Duracell manufactures alkaline batteries in many common sizes, such as AAA, AA, C, D, and 9V. Lesser used sizes such as AAAA (primarily for pagers, penlights, and...
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    • Thread
    • brand management company analysis customer satisfaction digital marketing direct marketing duracell international internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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    Marketing Strategy of Duplex Products Inc.

    Statistics: Wholly Owned Subsidiary of Reynolds and Reynolds Company Incorporated: 1958 Sales: $275 million (1996) Employees: 1,852 Stock Exchanges: American SICs: 2758 Commercial Printing; 2761 Manifold Business Forms; 2678 Stationery, Tablets & Related Products Company Perspectives: Duplex...
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    • brand management company analysis customer satisfaction digital marketing direct marketing duplex internet marketing key concept market dominance market research market segmentation marketing marketing effectiveness marketing ethics marketing in europe marketing in us marketing management marketing mix products promotional content sales promotion strategy united states word of mouth
    • Replies: 1
    • Forum: Marketing Management ( RM , IM )
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